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Capital One Software: A Plan to Commercialize Internally Built Software

Publisher IDC
Published Aug 11, 2022
Length 4 Pages
SKU # IDC17341381

Description

Capital One Software: A Plan to Commercialize Internally Built Software

This IDC Perspective describes Capital One's recent launch of a division designed to commercial internally built software and offers advice to enterprises that similarly are considering commercializing internal software. "Many enterprises lack the vision to recognize the commercialization potential of software that they've built internally," said Nancy Gohring, research director for IDC's Future of Digital Innovation agenda program. "Capital One Software offers an example of an enterprise effort to create a new revenue stream by bringing to market software the financial services company initially developed to solve an internal problem."

Please Note: Extended description available upon request.

Table of Contents

4 Pages
Executive Snapshot
Situation Overview
Build a Dedicated Business
Commercialize Technology with an End-to-End Use Case
Leverage Your Brand
Advice for the Technology Decision Makers
Learn More
Related Research
Synopsis

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