U.S. Carpet And Rug Market Size, Share & Trends Analysis Report By Type (Tufted, Needle Punched, Knotted, Woven), By Material (Silk, Cotton, Wool, Polyester), By End Use (Residential, Commercial), And Segment Forecasts, 2025 - 2030

U.S. Carpet And Rug Market Growth & Trends

The U.S. carpet & rug market size is expected to reach USD 19,718.0 million by 2030, according to a new report by Grand View Research, Inc. The market is projected to grow at a CAGR of 7.7% from 2025 to 2030.The U.S. carpet & rug market is experiencing significant growth, driven by the steady growth in residential construction and renovation activities. With rising investments in homeownership and a growing emphasis on interior aesthetics, homeowners are increasingly incorporating carpets and rugs to enhance comfort, insulation, and visual appeal. The trend is particularly strong in bedrooms and living areas where soft flooring is preferred for its warmth and noise-reducing properties.

In addition, the rise in multi-family housing and rental properties has created demand for affordable yet stylish flooring solutions, boosting the popularity of synthetic carpets such as polyester and nylon. The desire for personalized spaces is also pushing consumers to explore customizable rug options, further propelling market demand.

Sustainability and eco-conscious design are shaping current trends in the U.S. carpet and rug industry. Manufacturers are innovating with recycled materials, such as PET-based fibers, and investing in carbon-neutral or carbon-negative backing technologies. Another significant trend is the demand for bold patterns, high-pile textures, and modular carpet tiles that allow design flexibility and easy maintenance.

Technological advancements in dyeing and tufting techniques have enabled carpets to feature richer colors and intricate designs, catering to modern aesthetic preferences. Digital customization and online rug design tools are also trending, giving consumers more control over their home décor choices.

The expansion of the knotted carpet and rug segment is being driven by rising consumer appreciation for handcrafted, heritage-inspired home décor. These rugs, often made using time-honored techniques, are prized for their detailed designs, artisanal craftsmanship, and exceptional durability. They attract high-end buyers and individuals looking to infuse their living spaces with authenticity, cultural depth, and timeless elegance.

U.S. Carpet And Rug Market Report Highlights

  • Polyester carpets and rugs are favored for their cost-effectiveness and strong resistance to stains, making them especially attractive to families with children or pets and those on a budget. Additionally, polyester made from recycled PET bottles resonates with environmentally conscious consumers, supporting sustainability efforts. A notable trend in this category is the emphasis on plush textures and vivid colors, enabled by modern dyeing technologies that enhance polyester’s ability to retain rich, long-lasting hues.
  • Demand for carpets and rugs in residential settings is largely influenced by the desire for warmth and comfort in interior design. Many homeowners are turning to soft flooring solutions, such as area rugs and carpets, to enhance the coziness, noise reduction, and safety of spaces like living rooms and bedrooms, especially in households with children. This trend is further fueled by an uptick in single-family home construction and remodeling activities. Visual appeal and personalization are also key factors, with consumers gravitating toward vibrant patterns, textured layers, and eco-friendly materials that align with contemporary home aesthetics.
  • The U.S. carpet and rug industry is marked by intense competition, with a mix of long-standing market leaders and up-and-coming companies. Major firms such as Mohawk Industries and Shaw Industries Group are at the forefront, utilizing strategies such as acquisitions, broadening their product lines, and introducing eco-friendly solutions to strengthen their market position.
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Chapter 1. Methodology and Scope
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
Chapter 2. Executive Summary
2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot
Chapter 3. U.S. Carpet & Rug Market: Industry Outlook
3.1. Market Lineage Outlook
3.1.1. Parent Market Outlook
3.2. Industry Value Chain Analysis
3.2.1. Sales/Retail Channel Analysis & Trends
3.2.2. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
4.1. Demographic Analysis
4.2. Consumer Trends and Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations
Chapter 5. U.S. Carpet & Rug Market: Type Estimates & Trend Analysis
5.1. U.S. Carpet & Rug Market, By Type: Key Takeaways
5.2. Type Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, By Type, 2018 - 2030 (USD Million)
5.3.1. Tufted
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Needle Punched
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Knotted
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.4. Woven
5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 6. U.S. Carpet & Rug Market: Material Estimates & Trend Analysis
6.1. U.S. Carpet & Rug Market, By Material: Key Takeaways
6.2. Material Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, By Material, 2018 - 2030 (USD Million)
6.3.1. Silk
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Cotton
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.3. Wool
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.4. Polyester
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.5. Others
6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 7. U.S. Carpet & Rug Market: End Use Estimates & Trend Analysis
7.1. U.S. Carpet & Rug Market, By End Use: Key Takeaways
7.2. End Use Movement Analysis & Market Share, 2024 & 2030
7.3. Market Estimates & Forecasts, By End Use, 2018 - 2030 (USD Million)
7.3.1. Residential
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Commercial
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
Chapter 8. U.S. Carpet & Rug Market: Competitive Analysis
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Shaw Industries Group, Inc.
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. Mohawk Industries, Inc.
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Interface, Inc.
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Engineered Floors, LLC
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. Milliken & Company (Flooring Division)
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Tarkett North America
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. J+J Flooring Group (Division of Engineered Floors)
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. The Dixie Group, Inc.
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. Nourison
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. Stanton Carpet Corporation
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives

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