Robotics in Sport - Thematic Intelligence

Robotics in Sport - Thematic Intelligence

Summary

This thematic report takes an in-depth look at look at how important robotics in the sport sector is. It summarizes an in-depth description of each of the segments of robotics and outlines the specialist vendors and leading adopters of robotics in the sport sector.

Sports teams, organizations, companies, federations, and broadcasters use robotics to varying degrees. The most common benefits of robotics include increasing fan engagement, improving coverage of sporting events, reducing the price and improving the quality of cleaning event spaces, and ensuring sporting event management goes smoothly.

The use of robotics in the actual playing of various sports is low. The adoption rate of robotics is not uniform, some organizations have been quick to see the benefit of robotics, and others lag, likely due to insufficient funds to invest in capital-intensive robotics.

There are few specialist vendors for robotics in sport because most adopters in sport are adopters of multi-purpose robotics, such as drones, which are usually procured from the leading specialist vendors.

Drones are the most widely used and most valuable form of robotics for the sport sector. They are used by sports broadcasters, especially in coverage of hard-to-follow sports or ball-playing sports such as skiing or American football. They improve coverage by allowing shots that static cameras cannot get. This improves broadcasting quality and, consequently, fan experience.

Several sporting teams have also adopted drones for a dual purpose: increasing fan engagement and improving tactical analysis and subsequent on-field performance. Drones can increase fan engagement by offering fans different views of training or matches. Teams can then use these different views to understand and analyze performances.

Event management can also be improved by using drones, although hostile drones also offer the potential for event disruption. Drone light shows have been used in various sporting events and allow event organizers to survey large areas, which can improve crowd control.

Key Highlights

• Sports teams, organizations, companies, federations, and broadcasters use robotics to varying degrees. The most common benefits of robotics include increasing fan engagement, improving coverage of sporting events, reducing the price and improving the quality of cleaning event spaces, and ensuring sporting event management goes smoothly.
• Drones are the most widely used and most valuable form of robotics for the sport sector. They are used by sports broadcasters, especially in coverage of hard-to-follow sports or ball-playing sports such as skiing or American football. They improve coverage by allowing shots that static cameras cannot get. This improves broadcasting quality and, consequently, fan experience.
• Several sporting teams have also adopted drones for a dual purpose: increasing fan engagement and improving tactical analysis and subsequent on-field performance. Drones can increase fan engagement by offering fans different views of training or matches. Teams can then use these different views to understand and analyze performances.
• Event management can also be improved by using drones, although hostile drones also offer the potential for event disruption. Drone light shows have been used in various sporting events and allow event organizers to survey large areas, which can improve crowd control.

• This report provides an overview of robotics in the sport sector.
• It explains why robotics will continue to grow in importance for the sport industry.
• The report outlines how drones and robotics in broadcasting, performance analysis, and event management can be either essential or an improvement.
• It also provides examples of what companies and organizations in the sport industry are doing in relation to this theme.
• Finally, the report highlight sport companies, clubs, and federations that are leading in this theme.

• To understand robotics and its current and future impact on the sport industry.
• To understand how key challenges that the sport sector is facing have accelerated the need for the deployment of robotics.
• To identify the leading robotics adopters and specialist robotics vendors.
• GlobalData’s thematic research ecosystem is a single, integrated global research platform that provides an easy-to-use framework for tracking all themes across all companies in all sectors. It has a proven track record of identifying the important themes early, enabling companies to make the right investments ahead of the competition, and secure that all-important competitive advantage.