Retail Occasions Series: UK Mother's Day 2025

Retail Occasions Series: UK Mother's Day 2025

Summary

The Mother's Day 2025 report forms part of GlobalData's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of British consumers on Mother's Day. The report analyses the market, the major players, the main trends, and consumer attitudes.

Participation in Mother’s Day remained relatively flat this year. Despite this, the proportion of UK consumers that stated that they spent on the occasion (for both retail and leisure activities) rose, indicating that while the overall number of consumers recognising the event remained the same, a higher proportion were willing to spend money on it.

Scope

• More consumers spent on Mother’s Day in 2025, as shoppers feel financially better off
• Mother’s Day shoppers are treating a broader array of recipients in 2025
• Shoppers spent more on food & drink this Mother’s Day than in 2024

• Identify the key retailers used by consumers to purchase Mother's Day products across various categories, and what drives consumers to shop with these retailers
• Understand the most appealing Mother's Day categories shopped for by consumers in 2025
• Understand which channels used by consumers are the most popular when shopping for Mother's Day products