Packaging Case Study - Digital Printing

Packaging Case Study - Digital Printing


Packaging Case Study: Digital Printing explores how digital printing is being utilized by a wide range of brands across all of consumer goods to better align with the rise of Individualism & Expression as a consumer demand.

Digital printing is a non-analogue printing technique allowing for short-run, non-linear prints onto a variety of substrates with high definition. Over the last decade digital printing has grown closer to being a viable replacement to mainstream printing methods


Digital printing is expected to continue to rise in importance for packaging as consumer demand for personalized packaging increases.The future of digital printing as a mainstream printing format is clear with technology improving in efficiency and cost for producers.

Reasons to Buy

Understand the relevancy of digital printing in packaging methods;

Learn how digital printing will facilitate future growth of personalized and customized product options;

Explore how, through digital printing, companies can offer more tailored goods that resonate with consumers seeking personalization


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