Insurance Company Profile: Bought By Many
Insurance Company Profile: Bought By Many, profile offers a review of the company, its business structure and strategy, its financial performance, its marketing and distribution activities, and a SWOT analysis.
Bought By Many was the first broker to focus on social media as its key customer channel. It was founded to create ‘groups’ for people with specific insurance needs and negotiate deals and discounts with established insurers on their behalf. It uses data collected from search engines, social media, and online forums to analyze and identify customer needs that are not addressed by traditional insurance policies. It also provides a platform where consumers can request or suggest a group. Bought By Many registered £20m in premium income for the financial year ended March 31, 2018.
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