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AT&T - Digital Transformation Strategies

Publisher GlobalData
Published Sep 29, 2022
Length 30 Pages
SKU # GBDT17487338

Description

AT&T - Digital Transformation Strategies

Summary

AT&T Inc. (AT&T) is a provider of telecommunications, media and technology services. The company offers wireless communications, data/broadband and internet services, digital video services, local and long-distance telephone services, telecommunications equipment, managed networking, and wholesale services. AT&T also develops, produces, and distributes feature films, television, gaming, and other content over various physical and digital formats. It also provides advertisement and entertainment services for various household customers. The company serves individual customers and business enterprises. The company markets services under various brands including AT&T, Cricket, DIRECTV, SKY, and Unefon.

The report provides information and insights into AT&T's tech activities, including -
  • Insights of its digital transformation strategies and innovation programs
  • Overview of technology initiatives covering partnerships, product launches and acquisitions
  • Insights on each technology initiative including technology theme, objective, and benefits
  • Details of estimated ICT budgets and major ICT contracts
Scope
  • AT&T is leveraging the power of AI and ML to build several use cases such as identification of replaceable 5G cell sites without a site visit, prediction and identification of cyber intrusions using automated analysis, maintenance of cellular networks through drone video analytics, and extraction of metadata from video via facial and voice recognition, text analytics, and deep learning algorithms to optimize advertising and serve customers with recommended content.
  • AT&T is implementing a cloud-first strategy to support the expanding products and services in its mobile ecosystem.
  • AT&T Labs Research is the R&D division of AT&T. It focus areas include data science & AI, network & customer experience, open source, “Software Defined Everything”, and 5G/Access.
  • AT&T’s IIoT suite facilitates remote monitoring of machinery equipment, enabling the businesses to schedule maintenance proactively.
Reasons to Buy
  • Gain insights into AT&T's tech operations.
  • Gain insights into its tech strategies and innovation initiatives.
  • Gain insights into its technology themes under focus.
  • Gain insights into various product launches, partnerships and acquisition strategies.

Table of Contents

30 Pages
Overview
Digital Transformation Strategy
Accelerator Programs and Research Labs
Technology Focus
Technology Initiatives
Investments
Acquisitions
Partnership, Acquisition Network Map
ICT Budgets Contracts
Key Executives
About GlobalData

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