Tahini

Global Tahini Market to Reach US$1.9 Billion by 2030

The global market for Tahini estimated at US$1.7 Billion in the year 2024, is expected to reach US$1.9 Billion by 2030, growing at a CAGR of 1.8% over the analysis period 2024-2030. Sauces & Dips, one of the segments analyzed in the report, is expected to record a 2.3% CAGR and reach US$1.1 Billion by the end of the analysis period. Growth in the Paste & Spreads segment is estimated at 1.2% CAGR over the analysis period.

The U.S. Market is Estimated at US$467.8 Million While China is Forecast to Grow at 3.9% CAGR

The Tahini market in the U.S. is estimated at US$467.8 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$373.9 Million by the year 2030 trailing a CAGR of 3.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 0.3% and 1.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 0.7% CAGR.

Global Tahini Market - Key Trends and Drivers Summarized

Why Is Tahini Becoming a Staple in Kitchens Worldwide?

Tahini, a smooth and creamy paste made from ground sesame seeds, has been a staple in Middle Eastern and Mediterranean cuisines for centuries. It is known for its rich, nutty flavor and versatility in both sweet and savory dishes. Traditionally used as a key ingredient in hummus, baba ganoush, and various dressings and sauces, tahini is now gaining popularity globally due to its nutritional benefits and adaptability in modern cooking. Packed with healthy fats, protein, vitamins, and minerals, tahini is not only delicious but also a nutritious addition to any diet. Its growing popularity can be attributed to the increasing interest in plant-based foods and the global trend towards healthier eating. As consumers become more aware of the benefits of nutrient-dense foods, tahini is being embraced not just as a traditional condiment, but as a versatile ingredient that can enhance a wide range of recipes, from smoothies and desserts to marinades and salad dressings.

What Are the Challenges and Innovations in Tahini Production?

The production of tahini involves grinding hulled sesame seeds into a smooth paste, a process that requires precision to achieve the desired texture and flavor. One of the main challenges in tahini production is sourcing high-quality sesame seeds, as the flavor and consistency of the final product are highly dependent on the quality of the raw materials. Additionally, the oil content in sesame seeds can vary, affecting the texture of the tahini. Innovations in tahini production are focused on improving these aspects, with advanced roasting and grinding techniques being developed to ensure a consistent and high-quality product. Another area of innovation is the exploration of organic and sustainably sourced sesame seeds, catering to the growing demand for ethically produced food products. Producers are also experimenting with different flavors and blends, incorporating ingredients like spices, herbs, and even chocolate to create unique variations of tahini that appeal to a broader audience. Despite these advancements, maintaining the authenticity and traditional methods of tahini production remains a priority for many producers, balancing innovation with heritage.

How Is Tahini Integrated into Global Culinary Practices?

Tahini is increasingly being integrated into global culinary practices, far beyond its traditional uses in Middle Eastern and Mediterranean dishes. Chefs and home cooks alike are discovering the versatility of tahini as an ingredient that can add depth and richness to a variety of foods. In the culinary world, tahini is being used as a base for innovative dressings, dips, and sauces, adding a nutty flavor and creamy texture to dishes across different cuisines. In the baking industry, tahini is being incorporated into pastries, cookies, and even bread, offering a healthier alternative to butter and other fats. Additionally, the growing trend of plant-based diets has led to tahini being used as a substitute for dairy in vegan and vegetarian recipes, further boosting its popularity. The global demand for ethnic and exotic flavors has also contributed to tahini’s rise in popularity, as consumers seek out authentic and diverse food experiences. With its adaptability and unique flavor profile, tahini has become a favorite ingredient in both traditional and contemporary kitchens around the world.

What Factors Are Driving the Growth of the Tahini Market?

The growth in the tahini market is driven by several factors, including the increasing global demand for healthy and natural foods. As consumers become more health-conscious, there is a growing preference for nutrient-rich, plant-based products, and tahini fits perfectly into this trend with its high content of healthy fats, protein, and essential nutrients. The rise of Middle Eastern and Mediterranean cuisines on the global stage has also contributed to tahini’s popularity, as these cuisines are celebrated for their use of fresh, wholesome ingredients. Additionally, the expanding interest in vegan and vegetarian diets is driving the demand for tahini as a versatile and nutritious alternative to dairy and other animal-based products. Innovations in packaging and distribution have made tahini more accessible to consumers worldwide, with many brands offering organic, non-GMO, and flavored varieties to cater to diverse tastes and dietary needs. Furthermore, the emphasis on sustainability and ethically sourced ingredients is encouraging producers to adopt more eco-friendly practices, which resonates with the values of today’s consumers and supports the ongoing growth of the tahini market.

SCOPE OF STUDY:

The report analyzes the Tahini market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Type (Sauces & Dips, Paste & Spreads, Other Types); Distribution Channel (Offline Distribution Channel, Online Distribution Channel)

Geographic Regions/Countries:
World; USA; Canada; Japan; China; Europe; France; Germany; Italy; UK; Spain; Russia; Rest of Europe; Asia-Pacific; Australia; India; South Korea; Rest of Asia-Pacific; Latin America; Argentina; Brazil; Mexico; Rest of Latin America; Middle East; Iran; Israel; Saudi Arabia; UAE; Rest of Middle East; Africa.

Select Competitors (Total 53 Featured) -

• A.O. Ghandour and Sons S.A.L
• Al Kanater S.A.L
• Al Wadi Al Akhdar SAL
• Al Yaman Factories
• Dipasa Usa, Inc.
• El Rashidi El Mizan
• Haitoglou Family Foods
• Halwani Bros Co.
• Joyva Corp .
• Kevala International LLC

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

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APRIL 2025: NEGOTIATION PHASE

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