PMS and Menstrual Health Supplements

Global PMS and Menstrual Health Supplements Market to Reach US$30.7 Billion by 2030

The global market for PMS and Menstrual Health Supplements estimated at US$24.5 Billion in the year 2024, is expected to reach US$30.7 Billion by 2030, growing at a CAGR of 3.8% over the analysis period 2024-2030. Single Nutritional Supplements, one of the segments analyzed in the report, is expected to record a 3.0% CAGR and reach US$17.9 Billion by the end of the analysis period. Growth in the Combined Nutritional Supplements segment is estimated at 5.1% CAGR over the analysis period.

The U.S. Market is Estimated at US$6.7 Billion While China is Forecast to Grow at 6.9% CAGR

The PMS and Menstrual Health Supplements market in the U.S. is estimated at US$6.7 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$6.1 Billion by the year 2030 trailing a CAGR of 6.9% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.6% and 2.9% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.2% CAGR.

Global PMS and Menstrual Health Supplements Market – Key Trends & Drivers Summarized

Why Is There a Growing Demand for PMS and Menstrual Health Supplements?

The demand for premenstrual syndrome (PMS) and menstrual health supplements has surged in recent years, driven by increased awareness of women`s health and a proactive approach toward managing menstrual-related symptoms. PMS affects millions of individuals worldwide, with symptoms ranging from mood swings, bloating, and cramps to fatigue and migraines. While conventional treatments such as pain relievers and hormonal therapies are widely used, many consumers are turning to natural supplements as a safer and more holistic approach to menstrual wellness.

The shift towards natural health solutions is a key factor fueling market growth. Women are increasingly prioritizing plant-based, hormone-free, and side-effect-free supplements that support hormonal balance and alleviate PMS symptoms. Key ingredients such as chasteberry, magnesium, evening primrose oil, vitamin B6, and adaptogenic herbs like ashwagandha and maca root have gained popularity for their ability to regulate estrogen and progesterone levels, reduce inflammation, and enhance overall well-being during the menstrual cycle. As consumer awareness of these ingredients increases, demand for targeted PMS and menstrual health supplements continues to rise.

How Are Innovations in Menstrual Health Supplements Shaping the Market?

The menstrual health supplement industry is experiencing rapid innovation, with brands focusing on scientifically backed formulations, functional blends, and personalized solutions. One of the biggest trends in this space is the rise of nutraceuticals—supplements that offer medicinal benefits beyond basic nutrition. Many companies are now incorporating clinically researched ingredients with proven efficacy in managing PMS symptoms, ensuring that their products provide tangible health benefits rather than just general wellness support.

Another emerging trend is the integration of probiotics and gut health solutions in menstrual health supplements. Research has shown a strong link between gut microbiota and hormone regulation, leading to the development of supplements that combine probiotics with key nutrients to improve digestion, reduce bloating, and enhance hormone metabolism. Additionally, CBD-infused menstrual health supplements are gaining traction as an alternative remedy for cramps, inflammation, and mood imbalances, reflecting a broader acceptance of cannabis-derived wellness products.

Personalized nutrition is also transforming the market, with brands offering customized supplement regimens based on hormonal imbalances, cycle irregularities, and individual health needs. Subscription-based supplement services, at-home hormone testing kits, and AI-driven health tracking apps are making it easier for consumers to identify their specific deficiencies and optimize their menstrual health with tailored supplement plans. These advancements are not only improving efficacy but also enhancing consumer engagement and long-term adherence to supplementation.

Why Are Lifestyle and Dietary Changes Driving the Need for Menstrual Supplements?

Modern lifestyle factors, including stress, poor diet, and environmental pollutants, are significantly impacting menstrual health, leading to an increased reliance on supplements for hormonal balance and symptom relief. High levels of stress and cortisol imbalances contribute to worsened PMS symptoms, menstrual irregularities, and more painful periods. Adaptogenic herbs such as rhodiola, ashwagandha, and holy basil have gained popularity as natural solutions to mitigate stress-induced hormonal disruptions.

Dietary deficiencies are another major contributor to menstrual health concerns. Many women experience insufficient intake of essential vitamins and minerals, such as magnesium, iron, omega-3 fatty acids, and vitamin D, which play a crucial role in regulating menstrual cycles and reducing PMS severity. The modern diet, which often lacks nutrient-dense whole foods, has led to a growing need for high-quality supplements that provide these critical nutrients in bioavailable forms. Functional food-based supplements, including menstrual-supportive teas, gummies, and fortified beverages, are gaining popularity as convenient alternatives to traditional pills and capsules.

Environmental toxins, including endocrine disruptors found in plastics, pesticides, and personal care products, are also linked to hormonal imbalances and menstrual health issues. This has prompted many consumers to seek detoxifying and hormone-balancing supplements, such as DIM (diindolylmethane) and calcium D-glucarate, which support liver detoxification and estrogen metabolism. The increasing awareness of these external factors is driving demand for supplements that help counteract their negative effects, positioning the PMS and menstrual health supplement market for continued growth.

What Factors Are Driving the Growth of the PMS and Menstrual Health Supplements Market?

The growth in the PMS and menstrual health supplements market is driven by several factors, including increasing consumer awareness, scientific advancements, and the growing preference for natural health solutions. One of the primary drivers is the rise of the women’s health movement, which has encouraged open discussions around menstrual wellness and the importance of proactive health management. As stigma surrounding menstrual health diminishes, more consumers are actively seeking solutions to improve their cycles, leading to a surge in demand for specialized supplements.

Another key factor is the expansion of the wellness industry and the shift toward preventive healthcare. Consumers are becoming more educated about the benefits of natural and functional ingredients in managing PMS and menstrual discomfort, leading to higher adoption rates for supplements with clinically proven efficacy. The popularity of holistic health approaches, including hormone-balancing diets, mindfulness practices, and cycle-syncing strategies, has further boosted interest in menstrual-supportive supplements.

The rise of e-commerce and direct-to-consumer (DTC) brands has also played a crucial role in market expansion. Many supplement companies now offer subscription models, personalized supplement plans, and digital health platforms to cater to the growing demand for convenient and tailored menstrual health solutions. Social media marketing and influencer endorsements have amplified brand visibility, making it easier for consumers to discover and invest in high-quality menstrual health products.

Additionally, increasing investments in research and development (R&D) are leading to more advanced formulations and scientifically backed products. Pharmaceutical companies, wellness brands, and biotech firms are collaborating to develop innovative menstrual health solutions, including time-released nutrient delivery systems and bioactive compounds that enhance absorption and efficacy. As research continues to uncover the connections between nutrition, hormones, and menstrual well-being, the PMS and menstrual health supplements market is expected to experience sustained growth, providing women with more effective and natural options for managing their cycles.

 

SCOPE OF STUDY:

The report analyzes the PMS and Menstrual Health Supplements market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product (Single Nutritional Supplements, Combined Nutritional Supplements); Consumer Group (Premenstrual Syndrome, Perimenopause); Formulation (Capsules / Tablets, Powder, Softgels, Others); Sales Channel (Online Channel, Direct Channel, Pharmacies / Drug Stores, Others)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 47 Featured) -

• AdvaCare Pharma
• Amway
• Archer Daniels Midland
• Bonafide
• Country Life
• CVS Health
• DM Pharma
• GlaxoSmithKline plc
• GNC Holdings, Inc.
• HealthBest
• Herbalife International of America, Inc.
• Nature`s Bounty
• O Positiv
• Perelel
• Pharmavite LLC
• Power Gummies
• Rael
• RBK Nutraceuticals Pty Ltd.
• USANA Health Sciences, Inc.
• Vitafusion

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks. The Publisher uses digital controls protecting against copying and printing is restricted to one full copy to be used at the same location.

The latest version of Adobe Acrobat Reader is required to view the report. Upon ordering an electronic version, the Publisher will provide a link to download the purchased report.

Prior to fulfillment of an order, the client will be required to sign a document detailing the purchase terms for a publication from this publisher.