Fermented Products

Global Fermented Products Market to Reach US$64.0 Billion by 2030

The global market for Fermented Products estimated at US$54.5 Billion in the year 2024, is expected to reach US$64.0 Billion by 2030, growing at a CAGR of 2.7% over the analysis period 2024-2030. Fermented Food, one of the segments analyzed in the report, is expected to record a 2.1% CAGR and reach US$40.2 Billion by the end of the analysis period. Growth in the Fermented Beverage segment is estimated at 3.9% CAGR over the analysis period.

The U.S. Market is Estimated at US$14.9 Billion While China is Forecast to Grow at 5.1% CAGR

The Fermented Products market in the U.S. is estimated at US$14.9 Billion in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$12.3 Billion by the year 2030 trailing a CAGR of 5.1% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.1% and 2.0% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 1.5% CAGR.

Global Fermented Products Market – Key Trends & Drivers Summarized

Why Are Fermented Products Taking Center Stage in Global Food and Health Trends?

The global fermented products market is experiencing a dramatic resurgence, driven by growing consumer awareness around gut health, immunity, and natural nutrition. Fermented foods and beverages—including yogurt, kimchi, sauerkraut, kefir, tempeh, kombucha, miso, and fermented dairy—are now widely recognized for their probiotic benefits and digestive support. These products contain beneficial microorganisms that contribute to a balanced gut microbiome, a factor increasingly linked to overall wellness, mental health, and disease prevention. The global shift toward natural, minimally processed foods has created fertile ground for fermented products to thrive, appealing to health-conscious consumers seeking alternatives to overly synthetic or fortified foodstuffs. This resurgence is not just health-driven but also deeply cultural and culinary, as global palates become more adventurous and open to diverse textures, sour profiles, and traditionally preserved foods. Moreover, as food sustainability becomes a major concern, fermentation is celebrated for extending shelf life, reducing food waste, and requiring fewer preservatives. Millennials and Gen Z are particularly influential in driving this demand, as they prioritize functional foods with clean labels, traceable origins, and cultural authenticity. Supermarkets, health food chains, and online platforms are rapidly expanding their fermented offerings, while restaurants and food service providers are using fermentation as a culinary technique to create unique, umami-rich menu items. This convergence of health, flavor, sustainability, and cultural appreciation is what’s propelling fermented products from niche health foods into mainstream global consumption patterns.

How Are Science and Technology Enhancing Fermentation Quality and Safety?

Technological advancements and scientific innovation are playing a crucial role in standardizing and scaling the production of fermented products. Traditionally home- or artisan-made, fermented foods are now subject to industrial processes that demand consistency, safety, and scalability without compromising health benefits. Controlled fermentation environments using precision fermentation techniques are enabling manufacturers to maintain stable pH levels, monitor microbial populations, and prevent contamination. This level of control not only ensures food safety but also enhances flavor, texture, and nutritional profiles. Starter cultures—customized microbial strains used to initiate fermentation—are now being developed and patented to target specific health outcomes, such as improved lactose digestion, anti-inflammatory properties, or enhanced mineral absorption. Additionally, advanced packaging technologies, including oxygen barrier films and active packaging with antimicrobial agents, help preserve live cultures and product freshness over extended shelf lives. Scientific validation is another key development, with many brands investing in clinical trials and microbiome research to substantiate their probiotic claims. This has helped differentiate high-quality products from generic offerings, improving consumer trust and regulatory compliance. Foodtech companies are also using biotechnology to explore postbiotic ingredients—non-living microbial byproducts that confer health benefits—thereby expanding the category beyond traditional live-culture products. AI and machine learning are being deployed to optimize fermentation time and monitor process variability in real-time, especially in high-volume operations. These innovations are crucial in making fermented products safer, more effective, and more appealing, while also enabling global scalability to meet rising demand.

What Role Do Culture, Cuisine, and Consumer Behavior Play in Global Market Expansion?

The cultural richness and culinary diversity of fermented products are major catalysts for their growing appeal across global markets. Fermentation is one of the oldest food preservation methods, with deep roots in Asian, African, European, and Latin American traditions—each contributing a unique portfolio of flavors and formats to the global marketplace. The growing trend of cultural authenticity and culinary exploration has encouraged consumers to seek out traditional fermented items like Korean kimchi, Japanese natto, Ethiopian injera, and Indian dosa batter as part of a broader appreciation for world cuisines. The rise of foodie culture, food documentaries, and recipe content on digital platforms has introduced younger consumers to the global pantry of fermented delights, turning curiosity into consumption. Additionally, urban food trends, farmers` markets, and artisanal food movements are placing fermented products at the intersection of taste, tradition, and wellness. In the Western world, fermented foods have rapidly moved from specialty health stores into mainstream retail, reflecting their transition from alternative health products to everyday staples. Consumer preferences are also shifting toward snacks and convenience formats, prompting innovation in portable fermented foods such as drinkable yogurts, probiotic bars, and pickled vegetable snack packs. Vegan and plant-based lifestyles are further influencing product development, with tempeh, coconut kefir, and cashew-based cheeses gaining popularity as dairy-free, protein-rich alternatives. Moreover, consumer education around probiotics and gut health—supported by influencers, nutritionists, and health professionals—is fostering more informed purchasing behavior. These intersecting cultural and behavioral trends are not only expanding the global footprint of fermented products but also enabling nuanced localization strategies that cater to regional taste preferences and dietary needs.

What’s Powering the Sustained Growth in the Fermented Products Market?

The growth in the global fermented products market is driven by several factors rooted in health trends, food innovation, consumer demand shifts, and retail dynamics. First, the global prioritization of health and immunity—especially following the COVID-19 pandemic—has elevated the perceived value of probiotic-rich and microbiome-supportive foods. Fermented products are uniquely positioned to serve this need naturally, without the synthetic additives found in many supplements. Second, technological advancements in food science and manufacturing are allowing for consistent, scalable production that retains nutritional value while meeting global safety standards. The third key driver is the ongoing expansion of plant-based and flexitarian diets, which rely heavily on fermented ingredients for flavor depth, digestibility, and nutrient enrichment—especially in non-dairy and meat-alternative formats. Retail infrastructure is also evolving, with cold chain improvements and demand forecasting tools enabling the wider distribution of live-culture foods across urban and rural markets. E-commerce platforms and direct-to-consumer models are making small-batch and specialized fermented products accessible to a broader audience, often accompanied by educational content and community engagement that fosters brand loyalty. Additionally, investment from multinational food companies in startups and niche brands is fueling product innovation and global expansion. Regulatory support in the form of probiotic labeling standards and functional food classifications is also enabling clearer consumer communication and legal claims, further legitimizing the category. Finally, the versatility of fermentation—as a preservation method, a flavor enhancer, and a nutritional booster—ensures its relevance across product types and consumer needs. Together, these factors are shaping a global market that is not only growing rapidly but evolving in sophistication and reach, making fermented products a central force in the future of food.

SCOPE OF STUDY:

The report analyzes the Fermented Products market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Type (Fermented Food, Fermented Beverage); Distribution Channel (Offline, Online); Application (Residential, Commercial)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.

Select Competitors (Total 42 Featured) -

• Ajinomoto Co., Inc.
• Arla Foods
• Bio-K Plus International Inc.
• Chr. Hansen Holding A/S
• Danone S.A.
• DuPont de Nemours, Inc.
• Fonterra Co-operative Group
• General Mills, Inc.
• Kerry Group plc
• Lactalis Group
• Lallemand Inc.
• Lesaffre
• Nestlé S.A.
• PepsiCo, Inc.
• Superbrewed Food
• The Coca-Cola Company
• The Kraft Heinz Company
• Unilever PLC
• Yakult Honsha Co., Ltd.
• Yili Group

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

Please note: Reports are sold as single-site single-user licenses. Electronic versions require 24-48 hours as each copy is customized to the client with digital controls and custom watermarks. The Publisher uses digital controls protecting against copying and printing is restricted to one full copy to be used at the same location.

The latest version of Adobe Acrobat Reader is required to view the report. Upon ordering an electronic version, the Publisher will provide a link to download the purchased report.

Prior to fulfillment of an order, the client will be required to sign a document detailing the purchase terms for a publication from this publisher.