Global Cold Brew Coffee Market to Reach US$1.7 Billion by 2030
The global market for Cold Brew Coffee estimated at US$572.2 Million in the year 2024, is expected to reach US$1.7 Billion by 2030, growing at a CAGR of 20.5% over the analysis period 2024-2030. Drip Coffee Makers Preparation, one of the segments analyzed in the report, is expected to record a 22.9% CAGR and reach US$896.0 Million by the end of the analysis period. Growth in the Single Cup Brewers Preparation segment is estimated at 20.4% CAGR over the analysis period.
The U.S. Market is Estimated at US$155.9 Million While China is Forecast to Grow at 27.2% CAGR
The Cold Brew Coffee market in the U.S. is estimated at US$155.9 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$406.5 Million by the year 2030 trailing a CAGR of 27.2% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 15.0% and 18.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 16.4% CAGR.
Global Cold Brew Coffee Market – Key Trends & Drivers Summarized
What Is Cold Brew Coffee and Why Is It Gaining Popularity?
Cold brew coffee is a method of coffee extraction that involves steeping coarsely ground coffee beans in cold or room-temperature water for an extended period, typically 12 to 24 hours. Unlike traditional hot-brewed coffee, which relies on heat for extraction, cold brew coffee relies on time, resulting in a smoother, less acidic, and naturally sweeter taste. This brewing method has gained immense popularity among coffee enthusiasts and health-conscious consumers who prefer a milder yet highly caffeinated beverage. Cold brew coffee is typically served chilled over ice and is often infused with flavors, nitrogen gas (to create nitro cold brew), or dairy alternatives to cater to evolving consumer preferences.
The global rise in demand for ready-to-drink (RTD) coffee beverages has been a significant driver of the cold brew coffee market. Consumers are increasingly shifting towards on-the-go, premium coffee options, particularly in urban areas where convenience and quality are prioritized. The health and wellness trend has further fueled interest in cold brew coffee, as it is perceived to have lower acidity compared to hot-brewed coffee, making it a preferred choice for individuals with sensitive stomachs. With increasing awareness about specialty coffee and third-wave coffee culture, cold brew has solidified its position as a premium, artisanal beverage that appeals to both coffee purists and casual drinkers.
How Is Innovation Driving Growth in the Cold Brew Coffee Market?
The cold brew coffee market is experiencing significant innovation, particularly in product formulations, packaging, and distribution strategies. Ready-to-drink cold brew coffee has emerged as one of the fastest-growing segments, with brands offering a variety of flavors, functional enhancements, and dairy-free options. Functional cold brews infused with collagen, adaptogens, and protein are gaining traction among health-conscious consumers seeking beverages that offer both energy and nutritional benefits. Additionally, nitro cold brew, which involves infusing nitrogen gas to create a creamy texture and enhanced mouthfeel, has expanded the appeal of cold brew coffee in cafes and RTD beverage aisles.
Technological advancements in brewing techniques and preservation methods have also contributed to the expansion of the market. Cold brew concentrates, designed for dilution, have become a popular choice among cafes and restaurants looking to streamline beverage preparation while maintaining consistency in taste and quality. Moreover, sustainable packaging solutions, such as recyclable cans, glass bottles, and compostable coffee pods, are being adopted by brands to appeal to environmentally conscious consumers. With e-commerce platforms and subscription services playing a pivotal role in coffee distribution, cold brew coffee is becoming more accessible, allowing specialty coffee brands to reach a global audience.
Which Markets Are Seeing the Highest Demand for Cold Brew Coffee?
Cold brew coffee has seen significant growth in North America, particularly in the United States, where consumers prioritize convenience, premium quality, and innovative coffee offerings. The European market is also witnessing rapid adoption, driven by the rise of specialty coffee culture and increasing café chains offering cold brew options. In Asia-Pacific, markets such as Japan, South Korea, and China are embracing cold brew coffee, especially in urban areas where younger consumers are experimenting with Western-style coffee trends.
The foodservice industry is a major driver of cold brew coffee consumption, with cafes, restaurants, and quick-service chains expanding their cold brew offerings to meet consumer demand. Grocery and convenience store chains are also stocking RTD cold brew coffee in increasing numbers, catering to the on-the-go segment. The rise of workplace coffee culture has further propelled demand for bottled and canned cold brew, making it a staple in corporate offices and co-working spaces. As more consumers seek high-quality, convenient, and health-conscious coffee options, cold brew coffee is poised for sustained market expansion worldwide.
What Is Driving the Growth of the Cold Brew Coffee Market?
The growth in the cold brew coffee market is driven by several factors, including rising consumer demand for premium RTD coffee beverages, increasing adoption of specialty coffee culture, advancements in cold brew production and packaging, and expanding distribution channels. The growing preference for convenient, high-quality coffee options has led to a surge in RTD cold brew products, particularly among millennials and Gen Z consumers who prioritize taste, convenience, and health benefits.
Technological innovations in brewing and cold extraction techniques have improved the efficiency and scalability of cold brew production, allowing brands to offer consistent, high-quality products with extended shelf life. The expansion of e-commerce and direct-to-consumer subscription services has further accelerated market growth, making premium cold brew coffee accessible to a broader audience. Additionally, sustainability initiatives, including fair-trade sourcing and eco-friendly packaging, are influencing purchasing decisions, with brands emphasizing ethical coffee production. As cold brew coffee continues to evolve and diversify with new flavors and functional enhancements, it remains a key driver of growth in the global coffee industry.
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