Artificial Nails

Global Artificial Nails Market to Reach US$447.9 Million by 2030

The global market for Artificial Nails estimated at US$330.5 Million in the year 2024, is expected to reach US$447.9 Million by 2030, growing at a CAGR of 5.2% over the analysis period 2024-2030. Nail Tips, one of the segments analyzed in the report, is expected to record a 4.2% CAGR and reach US$260.1 Million by the end of the analysis period. Growth in the Press-on Nails segment is estimated at 6.8% CAGR over the analysis period.

The U.S. Market is Estimated at US$86.9 Million While China is Forecast to Grow at 5.1% CAGR

The Artificial Nails market in the U.S. is estimated at US$86.9 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$72.1 Million by the year 2030 trailing a CAGR of 5.1% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 4.5% and 4.6% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.3% CAGR.

Global Artificial Nails Market – Key Trends & Drivers Summarized

Why Are Artificial Nails Gaining Mass Appeal in Beauty, Fashion, and Personal Expression?
Artificial nails have evolved from niche beauty accessories into mainstream fashion staples, driven by their growing popularity across diverse consumer demographics seeking personalization, convenience, and trend alignment. These nail enhancements—encompassing acrylics, gels, press-ons, dip powders, and fiberglass wraps—offer durable, customizable solutions that allow individuals to express their style through colors, shapes, textures, and nail art. Artificial nails are increasingly favored for their long-lasting finish, instant aesthetic transformation, and ability to correct or enhance natural nail imperfections, especially in high-visibility or professional environments.

The rising demand for self-care routines, social media-driven beauty trends, and influencer endorsements has further propelled the adoption of artificial nails. The growing availability of affordable at-home kits and salon-grade products has made artificial nails accessible to a broader audience, while the hybridization of fashion and wellness has positioned nail aesthetics as a form of personal empowerment. As seasonal collections, celebrity-inspired designs, and event-specific looks gain traction, artificial nails are being treated not only as cosmetic enhancements but as integral elements of personal branding and lifestyle identity.

How Are Material Innovations and Application Techniques Elevating Product Performance and Consumer Appeal?
Technological advancements in materials and application methods are improving the performance, safety, and wearability of artificial nails. Modern acrylics and UV/LED-cured gels offer greater flexibility, lightweight durability, and a more natural finish compared to older formulations. Innovations in non-toxic, odor-free, and vegan-friendly compositions are addressing growing consumer concerns around health and sustainability. New-generation press-on nails now mimic salon-quality finishes and shapes (e.g., coffin, almond, stiletto) with improved adhesives, making them popular among users seeking quick, damage-free application and removal.

Dip powder nails are gaining popularity due to their strong finish, fast setting time, and lower risk of UV exposure. Meanwhile, advancements in nail printing technology and pre-designed art templates are expanding creative possibilities for both professionals and DIY users. Application methods have also become more ergonomic and beginner-friendly, with peel-off glues, reusable tips, and toolkits designed for home use. Manufacturers are investing in breathable, water-permeable materials that reduce nail bed suffocation and minimize allergic reactions. These innovations are broadening consumer confidence, reducing salon dependency, and sustaining demand across premium and mass-market tiers.

Where Is Demand for Artificial Nails Rising and Which Consumer Segments Are Driving Growth?
Demand for artificial nails is surging across North America, Europe, Asia-Pacific, and parts of Latin America, driven by urbanization, increased disposable income, and evolving beauty standards. North America leads in per capita spending, with the U.S. representing the largest market due to its mature salon infrastructure, strong influencer ecosystem, and widespread adoption of nail art as a form of self-expression. Europe is seeing rising demand, particularly in the U.K., Germany, and France, where clean beauty trends and professional grooming are influencing consumer behavior.

Asia-Pacific is emerging as a high-growth region, with China, South Korea, and Japan leading the way due to rapid expansion of beauty retail, social commerce platforms, and youth-oriented fashion culture. Millennials and Gen Z are the primary consumer base, drawn to bold designs, limited-edition collections, and shareable aesthetics. Working professionals and bridal customers also represent significant segments, seeking durable, polished looks for special occasions or daily wear. In emerging markets, mobile salons, e-commerce channels, and influencer-led tutorials are accelerating market penetration by lowering access barriers and simplifying product discovery.

What Is Driving the Global Growth of the Artificial Nails Market?
The growth in the artificial nails market is driven by multiple factors, including rising beauty consciousness, the convergence of fashion and functionality, and innovations in product formulation and delivery. A major driver is the growing trend toward individualistic beauty and experiential grooming, where artificial nails serve as canvases for self-expression and social signaling. The influence of beauty influencers, nail technicians, and digital creators on platforms like Instagram, TikTok, and YouTube is shaping consumer tastes and accelerating trend cycles globally.

E-commerce platforms, direct-to-consumer brands, and subscription box models are expanding access to a wide variety of artificial nail styles and kits, enabling personalization at scale. The resurgence of at-home grooming post-COVID-19 has made consumers more confident and experimental with DIY solutions. Seasonal, thematic, and cultural styling—such as holiday collections, wedding sets, and K-beauty-inspired designs—are further boosting repeat purchases. As consumers seek time-saving, long-wear, and damage-minimizing beauty solutions, a critical question emerges: Can artificial nail brands continue to innovate with sustainable, user-friendly, and trend-forward solutions that align with modern beauty expectations and evolving lifestyle aesthetics?

SCOPE OF STUDY:

The report analyzes the Artificial Nails market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Type (Nail Tips, Press-on Nails); Material (Acrylic Nails, Gel Nails, Dip Powder Nails, Plastic, Silicon, Metal, Bamboo, Other Materials); Shape (Round, Square, Oval, Other Shapes); End-Use (Individual, Commercial)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 41 Featured) -

• Anise Cosmetics
• Ardell Lashes & Beauty
• Beauty 21 Cosmetics Inc. (LA Girl)
• CND (Creative Nail Design)
• Dashing Diva
• Elegant Touch
• Glamnetic
• Hand & Nail Harmony (Gelish)
• imPRESS (by KISS Products)
• KISS Products Inc.
• KM Nail Manufacturer
• LA Colors
• Marmalade Cosmetics LLC
• Nailene
• Naio Nails
• Olive & June
• OPI Products Inc.
• Pink Friday Nails (by Nicki Minaj)
• Red Carpet Manicure
• Salon Perfect

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

Leading Economists - Our knowledge base tracks 14,949 economists including a select group of most influential Chief Economists of nations, think tanks, trade and industry bodies, big enterprises, and domain experts who are sharing views on the fallout of this unprecedented paradigm shift in the global econometric landscape. Most of our 16,491+ reports have incorporated this two-stage release schedule based on milestones.

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