Anti-Graying Hair & Beard Products

Global Anti-Graying Hair & Beard Products Market to Reach US$220.5 Million by 2030

The global market for Anti-Graying Hair & Beard Products estimated at US$177.3 Million in the year 2024, is expected to reach US$220.5 Million by 2030, growing at a CAGR of 3.7% over the analysis period 2024-2030. Anti-Graying Creams, one of the segments analyzed in the report, is expected to record a 4.1% CAGR and reach US$110.6 Million by the end of the analysis period. Growth in the Anti-Graying Shampoos segment is estimated at 3.7% CAGR over the analysis period.

The U.S. Market is Estimated at US$46.6 Million While China is Forecast to Grow at 3.6% CAGR

The Anti-Graying Hair & Beard Products market in the U.S. is estimated at US$46.6 Million in the year 2024. China, the world`s second largest economy, is forecast to reach a projected market size of US$35.6 Million by the year 2030 trailing a CAGR of 3.6% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.5% and 3.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 3.0% CAGR.

Global Anti-Graying Hair & Beard Products Market – Key Trends & Drivers Summarized

Why Is the Demand for Anti-Graying Hair & Beard Products Rising? The rising demand for anti-graying hair and beard products is driven by a growing consumer base that prioritizes youthful appearances and aesthetic grooming. With premature graying becoming more prevalent due to stress, lifestyle factors, and environmental pollution, individuals across various age groups are seeking effective solutions. Consumers are increasingly turning to innovative hair care formulations that claim to delay or reverse graying by stimulating melanin production or using natural pigments. The surge in demand is further amplified by the social media influence, where beauty trends and personal care regimens dictate consumer behavior. This market is witnessing a rapid expansion as companies invest in research to develop advanced anti-graying solutions, catering to both male and female consumers looking to maintain their natural hair color for a longer time.

How Are Innovations and Natural Ingredients Reshaping the Market? Advancements in cosmetic science and biotechnology have led to the development of anti-graying products that go beyond traditional hair dyes. New formulations are incorporating melanin-boosting peptides, catalase enzymes, and botanical extracts known to inhibit oxidative stress—a key contributor to hair graying. Additionally, consumers are increasingly favoring organic and chemical-free solutions, driving the adoption of herbal-based anti-graying hair and beard products. Brands are leveraging Ayurvedic and traditional medicine concepts to offer plant-derived solutions that promise long-term benefits without harmful side effects. The introduction of scalp serums, leave-in treatments, and nutrient-infused shampoos with anti-graying properties is further fueling product innovation in this sector.

What Role Does Consumer Awareness and Grooming Trends Play? The global personal care industry is being shaped by a growing emphasis on self-care, hygiene, and grooming standards, with anti-graying products becoming a vital part of hair care routines. Consumer behavior has shifted towards preventative care, where individuals proactively seek solutions to delay aging signs, including hair graying. Additionally, marketing campaigns highlighting the scientific efficacy and natural origins of these products are capturing the interest of modern consumers. Grooming preferences among men, especially in the beard care segment, have led to an increased adoption of targeted anti-graying beard solutions, including tinted beard oils and color-preserving balms. The influence of celebrity endorsements and digital marketing has further strengthened the growth trajectory of this market.

What Are the Key Growth Drivers of This Market? The growth in the global anti-graying hair & beard products market is driven by several factors, including increased awareness about hair health, a surge in demand for chemical-free solutions, and the expansion of the men’s grooming industry. The rise in disposable incomes has enabled consumers to explore premium anti-graying formulations, while the emergence of e-commerce platforms has widened product accessibility. Additionally, technological advancements in hair pigmentation science and the development of clinically tested solutions are fueling market expansion. Regulatory support for natural and organic cosmetics, along with an increasing inclination toward DIY hair care routines, is further propelling the adoption of anti-graying products. Furthermore, strategic collaborations between cosmetic brands and biotechnology firms are accelerating the launch of innovative, effective solutions tailored to diverse consumer needs.

SCOPE OF STUDY:

The report analyzes the Anti-Graying Hair & Beard Products market in terms of units by the following Segments, and Geographic Regions/Countries:

Segments:
Product Type (Anti-Graying Creams, Anti-Graying Shampoos, Anti-Graying Conditioners, Anti-Graying Oils, Other Product Types); Consumer Group (Men Consumer Group, Women Consumer Group, Unisex Consumer Group)

Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; and Rest of Europe); Asia-Pacific; Rest of World.

Select Competitors (Total 42 Featured) -

• Avimee Herbal
• Bioayurveda
• Desertcart Holdings Limited
• Guangdong Joyful Gathering Biotechnology Co., Ltd.
• Guangzhou Sasa Cosmetics Manufacturing Co., Ltd.
• Ivory Natural
• Neofollics Hair Technology
• Particle Aesthetic Science Ltd
• PromoFarma Ecom, S.L.
• Raw Beauty Wellness
• Sephora USA, Inc.
• The Man Company

TARIFF IMPACT FACTOR

Our new release incorporates impact of tariffs on geographical markets as we predict a shift in competitiveness of companies based on HQ country, manufacturing base, exports and imports (finished goods and OEM). This intricate and multifaceted market reality will impact competitors by artificially increasing the COGS, reducing profitability, reconfiguring supply chains, amongst other micro and macro market dynamics.

We are diligently following expert opinions of leading Chief Economists (14,949), Think Tanks (62), Trade & Industry bodies (171) worldwide, as they assess impact and address new market realities for their ecosystems. Experts and economists from every major country are tracked for their opinions on tariffs and how they will impact their countries.

We expect this chaos to play out over the next 2-3 months and a new world order is established with more clarity. We are tracking these developments on a real time basis.

As we release this report, U.S. Trade Representatives are pushing their counterparts in 183 countries for an early closure to bilateral tariff negotiations. Most of the major trading partners also have initiated trade agreements with other key trading nations, outside of those in the works with the United States. We are tracking such secondary fallouts as supply chains shift.

To our valued clients, we say, we have your back. We will present a simplified market reassessment by incorporating these changes!

APRIL 2025: NEGOTIATION PHASE

Our April release addresses the impact of tariffs on the overall global market and presents market adjustments by geography. Our trajectories are based on historic data and evolving market impacting factors.

JULY 2025 FINAL TARIFF RESET

Complimentary Update: Our clients will also receive a complimentary update in July after a final reset is announced between nations. The final updated version incorporates clearly defined Tariff Impact Analyses.

Reciprocal and Bilateral Trade & Tariff Impact Analyses:

USA
CHINA
MEXICO
CANADA
EU
JAPAN
INDIA
176 OTHER COUNTRIES.

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