The global soft drinks market size reached approximately USD 461.26 Billion in 2024. The market is further projected to grow at a CAGR of 5.10% between 2025 and 2034, reaching a value of USD 758.53 Billion by 2034.
Key Trends in the Market
Soft drink is a class of non-alcoholic beverages that may be carbonated or non-carbonated and contain artificial or natural sweetening agents, flavouring agents, and edible acids, among others. These water-based flavoured beverages are produced by mixing dry ingredients and syrups with carbonated water or with the help of lacto-fermentation.
- Rising demand for low/no calorie beverages due to increasing weight-consciousness is a key trend aiding the soft drinks market growth. Low calorie beverages can reduce the overall calorie intake, contributing to weight maintenance and weight loss.
- Adoption of aggressive marketing and promotional strategies by major market players for brand promotion along with the increased availability of soft drinks across various distribution channels including online retail stores, convenience stores, and supermarkets and hypermarkets is aiding the market expansion.
- The demand for environmental friendly and sustainable solutions for packaging soft drinks is rising due to the growing environmental consciousness. Various consumers are opting for brands that deploy recyclable packaging materials to reduce wastes, bolstering the market growth.
Global Soft Drinks Market Segmentation
The EMR’s report titled “Soft Drinks Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Market Breakup by Product
- Carbonated
- Non-carbonated
- Energy and Sports Drinks
Market Breakup by Type
- Low/No Calorie
- Regular
- Mid Calorie
Market Breakup by Packaging
- Plastic Bottle
- Metal Cans
- Glass Bottle
- Board Cartons and Boxes
- Others
Market Breakup by Distribution Channel
- Supermarket and Hypermarket
- Convenience Store
- HoReCa
- Online
- Others
Market Breakup by Region
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East and Africa
Global Soft Drinks Market Share by Product
The non-carbonated segment is anticipated to witness significant growth over the forecast period, due to the rising consumer demand for healthier beverage options at reasonable costs. These beverages undergo pasteurisation to provide them protection against spoilage as they lack carbon dioxide and include sweetened and unsweetened tea, fruit punch, flavoured water, and lemonade, among others. Additionally, the segment growth is also being aided by the rising investments by key market players towards development of novel flavours.
Market Share by Region
North America is expected to account for a significant share of the market in the coming years, owing to the rising demand for low calorie and natural soft drinks due to increasing health concerns. The consumption of energy and sports drinks is also rising as energy drinks elevate attention, alertness, and energy as well as heart rate, blood pressure, and breathing. Meanwhile, sports drinks aid in replenishing electrolytes, glucose, and fluids lost during strenuous exercises, bolstering the soft drinks market demand.
Competitive Landscape
The comprehensive EMR report provides an in-depth assessment of the market based on the Porter's five forces model along with giving a SWOT analysis. The report gives a detailed analysis of the following key players in the global soft drinks market, covering their competitive landscape and latest developments like mergers, acquisitions, investments, and expansion plans.
PepsiCo, Inc.
PepsiCo, Inc., a food and beverage services company is known for their diverse product portfolio that comprises of various food and beverage products, including soft drinks. The company is home to many global brands including Cheetos, Mountain Dew, SodaStream, and Pepsi Cola, among others.
The Coca-Cola Company
The Coca-Cola Company, a beverage manufacturing company is headquartered in Georgia, United States and was founded in 1892. The company’s diverse portfolio includes brands such as Dasani Waters, Minute Maid, and Fanta.
Nestlé S.A.
Nestlé S.A., founded in 1866, is a food and beverage manufacturing company that is based in Vaud, Switzerland. The company specialises in soft drinks, ice creams, frozen food, infant nutrition, and confectionery, among others.
Other market players include Unilever Plc, Asahi Group Holdings Ltd., Dr. Pepper Snapple Group, Kofola Ceskoslovensko, A.S., Monster Beverage Corporation, Arizona Beverages USA, Britvic Plc, and Red Bull GmbH, among others.