The global pet care market size was around USD 195.69 Billion in the year 2024. The market is estimated to grow at a CAGR of 5.90% between 2025 and 2034, reaching a market value of nearly USD 347.16 Billion by 2034.
Pet care encompasses the comprehensive care and consideration provided to ensure the well-being, health, and contentment of pets, which many pet owners view as family members. The growing awareness of animal welfare and well-being has contributed to the rising demand for pet care products.
Taking pets for routine check-ups, vaccinations, and medical care as needed are also crucial elements of pet care as preventive care is crucial for early detection and treatment of health issues. Moreover, providing sufficient exercise to maintain their physical health and prevent obesity depending on the pet’s species, age, and health are also crucial parts of pet care.
Additionally, spending quality time with pets to foster a bond and provide emotional support, offering toys and activities that keep pets mentally stimulated and prevent boredom, teaching pets appropriate behaviours and socialising them with people and other animals are some of the additional aspects of pet care.
Key Trends in the Market
Rise in pet adoption
The market size has significantly expanded in the past few years, driven by growing pet adoption. According to the 2023-2024 APPA National Pet Owners Survey, pet ownership in the United States has risen from 56% to 66% over the past three decades, with 86.9 million households now owning pets. Rising pet ownership is one of the crucial pet care market trends, that have been influenced by increasing disposable incomes and rising awareness of health benefits associated with owning a companion animal.
The COVID-19 pandemic, which led to extended periods of people staying at home due to shelter-in-place orders and remote work, contributed to an increase in pet adoptions and fostering, as recorded by animal shelters. Pets provide emotional support, reduce feelings of loneliness, and can help alleviate stress and anxiety, which might be heightened during such uncertain times. The shift to working from home and the reduction in social activities outside the house mean people generally have more time to devote to a pet. This includes the time needed for training, exercise, and bonding, which can be particularly demanding for new pets.
Growing expenditure on pet care products
The market is likely to experience growth driven by factors such as improving distribution networks (both offline and online) and increased consumption of pet care products, including luxury items like treats and toys for pets. Increasing expenditure on pet-related products, including food, healthcare, insurance, and grooming, is expected to favour pet care market growth. In January 2023, data from the Pet Advocacy Network revealed that U.S. pet owners spent approximately $50 billion on pet treats and food as part of a total pet spending of $93.95 billion.
The growth of e-commerce platforms has further made it easier for consumers to access a wide range of pet care products as online retail offers convenience, a broader selection of products, and often competitive pricing. There is also a growing trend of pet owners investing in health and wellness products for their pets, including premium-quality foods, supplements, and healthcare items.
The market for luxury pet treats and gourmet foods is expanding, as owners are willing to spend more on special treats for their pets. Some pet owners are interested in pet fashion, including clothing, accessories, and other items that allow them to express their pet's personality.
Increasing popularity of high-end pet care devices
Companies are focused on integrating improved methods and technologies to create innovative animal care products, including location tracker devices, cardboard pet feeders, and smart laser cat toys, thus fostering the pet care market demand. Owning a pet is regarded as a significant status symbol within affluent societies, further stimulating demand for high-end products, including wearable devices and technology-related products.
GPS trackers are attached to a pet's collar, allowing owners to track their pet's location in real-time through a smartphone app and this is especially useful for locating lost pets or monitoring the movements of pets that spend time outdoors. Some GPS trackers also offer geofencing, where owners can set a designated safe area for their pet and receive alerts if their pet leaves this area.
Similar to fitness trackers for humans, wearable health devices for animals monitor a pet’s physical activity levels, heart rate, and even sleep patterns. They provide valuable data that can help in monitoring a pet's health and detecting early signs of illness.
Pet Care Market Segmentation
The EMR’s report titled “Pet Care Market Report and Forecast 2025-2034” offers a detailed analysis of the market based on the following segments:
Market Breakup by Pet Type:
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