
Wipes in Belgium
Description
Retail value sales of wipes in Belgium saw an increase in 2024, although most categories recorded a decline in retail volume. General-purpose wipes, cosmetic wipes, facial cleansing wipes, and intimate wipes all experienced volume declines, primarily due to economic pressures that led consumers to deprioritise non-essential items. However, value growth remained positive, largely due to higher prices, which were driven by the shift towards eco-friendly, biodegradable products. In fact, many wipes...
Euromonitor International's Wipes in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Wipes in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Home Care Wipes and Floor Cleaning Systems, Personal Wipes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wipes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
23 Pages
- Wipes in Belgium
- Euromonitor International
- March 2025
- List Of Contents And Tables
- WIPES IN BELGIUM
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Eco-friendly options and premium features drive retail value growth in wipes
- Procter & Gamble retains its lead while Carrefour improves its share through its private label range
- Supermarkets lead while discounters benefit from offering affordable options
- PROSPECTS AND OPPORTUNITIES
- Retail value sales are set to benefit from an ongoing migration to bio-degradable goods
- Retail e-commerce grows as consumers are set to prioritise convenience
- Sustainability is expected to drive innovation in wipes, supporting an uplift in growth
- CATEGORY DATA
- Euromonitor International
- Table 1 Retail Sales of Wipes by Category: Value 2019-2024
- Table 2 Retail Sales of Wipes by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Retail Wipes: % Value 2020-2024
- Table 4 LBN Brand Shares of Retail Wipes: % Value 2021-2024
- Table 5 Forecast Retail Sales of Wipes by Category: Value 2024-2029
- Table 6 Forecast Retail Sales of Wipes by Category: % Value Growth 2024-2029
- TISSUE AND HYGIENE IN BELGIUM
- EXECUTIVE SUMMARY
- Tissue and hygiene in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for tissue and hygiene?
- MARKET INDICATORS
- EXECUTIVE SUMMARY
- Table 7 Birth Rates 2019-2024
- Table 8 Infant Population 2019-2024
- Table 9 Female Population by Age 2019-2024
- Table 10 Total Population by Age 2019-2024
- Table 11 Households 2019-2024
- Table 12 Forecast Infant Population 2024-2029
- Table 13 Forecast Female Population by Age 2024-2029
- Table 14 Forecast Total Population by Age 2024-2029
- Table 15 Forecast Households 2024-2029
- MARKET DATA
- Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2019-2024
- Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2019-2024
- Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2020-2024
- Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2021-2024
- Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2019-2024
- Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2019-2024
- Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2024
- Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2024-2029
- Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Pricing
Currency Rates
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