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Toilet Care in New Zealand

Publisher Euromonitor International
Published Feb 05, 2025
Length 17 Pages
SKU # EP19599593

Description

Convenience remained an important trend in toilet care in New Zealand in 2024. With consumers living increasingly busy lives and becoming time-poor, they sought out convenience-orientated toilet cleaning products. This trend sustained retail volume growth for in-cistern devices through most of the review period. However, with many consumers facing cost-of-living pressures and household budgets under considerable strain due to near 20-year highs in interest rates, many consumers rationalised thei...

Euromonitor International's Toilet Care in New Zealand market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: In-Cistern Devices, ITBs, Toilet Care Tablets/Powders, Toilet Cleaning Systems, Toilet Liquids/Foam.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Toilet Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

17 Pages
Toilet Care in New Zealand
Euromonitor International
February 2025
List Of Contents And Tables
TOILET CARE IN NEW ZEALAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Focus on essentials with efficiency boosts toilet liquids/foam
Private label gains as consumers trade down to economise
Premium positioning of ecological brands loses some weight
PROSPECTS AND OPPORTUNITIES
Convenience considerations to regain impetus as the economy recovers
Sustainability focus to gain prominence
Housing construction revival to create demand
CATEGORY DATA
Table 1 Sales of Toilet Care by Category: Value 2019-2024
Table 2 Sales of Toilet Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Toilet Care: % Value 2020-2024
Table 4 LBN Brand Shares of Toilet Care: % Value 2021-2024
Table 5 Forecast Sales of Toilet Care by Category: Value 2024-2029
Table 6 Forecast Sales of Toilet Care by Category: % Value Growth 2024-2029
HOME CARE IN NEW ZEALAND
EXECUTIVE SUMMARY
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2019-2024
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2019-2024
Table 9 Sales of Home Care by Category: % Value Growth 2019-2024
Table 10 NBO Company Shares of Home Care: % Value 2020-2024
Table 11 LBN Brand Shares of Home Care: % Value 2021-2024
Table 12 Penetration of Private Label in Home Care by Category: % Value 2019-2024
Table 13 Distribution of Home Care by Format: % Value 2019-2024
Table 14 Distribution of Home Care by Format and Category: % Value 2024
Table 15 Forecast Sales of Home Care by Category: Value 2024-2029
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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