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Sweet Spreads in the United Kingdom

Publisher Euromonitor International
Published Nov 07, 2025
Length 23 Pages
SKU # EP20575445

Description

Volume sales of sweet spreads stagnate in 2025 against a backdrop of economic uncertainty and growing health concerns. Value growth has largely been fuelled by price increases linked to rising production costs but also a degree of premiumisation within the market. In response to evolving consumer preferences players are focusing on using more natural ingredients and less sugar.

Euromonitor International's Sweet Spreads in United Kingdom report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sweet Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

23 Pages
Sweet Spreads in the United Kingdom
Euromonitor International
November 2025
List Of Contents And Tables
SWEET SPREADS IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Economic uncertainty and health concerns hinder sales
INDUSTRY PERFORMANCE
Rising ingredient costs and increased health focus reshape sweet spreads
Honey and nut and seed based spreads the standout performers in 2025
WHAT’S NEXT?
Sweet spreads set for modest growth as innovation offsets ongoing pressures
Pursuit of wellness and indulgence fuelling creative innovation in sweet spreads
Wellness driven indulgence, creative versatility and transparency
COMPETITIVE LANDSCAPE
Ferrero leads but faces growing competition as innovation intensifies
Private label brands win shares in challenging economic time while mainstream brands hold position
CHANNELS
Shifting retail landscape helps shape consumer access and brand strategy
E-commerce thriving as consumers appreciate the convenience and the wide choice of options
CATEGORY DATA
Table 1 Sales of Sweet Spreads by Category: Volume 2020-2025
Table 2 Sales of Sweet Spreads by Category: Value 2020-2025
Table 3 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 4 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2020-2025
Table 6 NBO Company Shares of Sweet Spreads: % Value 2021-2025
Table 7 LBN Brand Shares of Sweet Spreads: % Value 2022-2025
Table 8 Distribution of Sweet Spreads by Format: % Value 2020-2025
Table 9 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
Table 10 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
Table 11 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COOKING INGREDIENTS AND MEALS IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Growing interest in global cuisine and authentic flavours
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Sales increase thanks to increased price stability and the need for convenience
Consumers look for innovation and a more authentic experience
Focus on UPFs pushes demand towards healthier and more natural options
WHAT’S NEXT?
Sales set to grow despite further price increases
Government regulation and a focus on healthier eating set to influence the market
Innovation will be key to building and retaining interest across the market
COMPETITIVE LANDSCAPE
Kraft Heinz retains the lead by adapting to evolving market trends
Smaller players seeing dynamic growth through authentic and innovative offerings
CHANNELS
Supermarkets and hypermarkets remain the key distribution channels
Competition increases as online and offline retailers compete for share
MARKET DATA
Table 13 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 14 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 15 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 16 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 18 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 21 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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