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Sweet Spreads in China

Publisher Euromonitor International
Published Nov 07, 2025
Length 21 Pages
SKU # EP20575449

Description

Sweet spreads in China is projected to see a further, if slower, drop in retail volume and current value sales over 2025. The overall category performance has been mainly dragged down by the main category honey. Amidst economic slowdown and cautious consumer spending, premium brands like Comvita have been negatively affected, leading to a decline in honey’s sales development. On the other hand, chocolate spreads and, especially, jams and preserves gained some momentum at the end of the review pe...

Euromonitor International's Sweet Spreads in China report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Chocolate Spreads, Honey, Jams and Preserves, Nut and Seed Based Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sweet Spreads market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
Sweet Spreads in China
Euromonitor International
November 2025
List Of Contents And Tables
SWEET SPREADS IN CHINA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Honey hit by economic challenges and cost concerns
INDUSTRY PERFORMANCE
Players introduce health-focused options to offset an unhealthy image
Strong company activity pushes jams and preserves
WHAT’S NEXT?
Slow recovery anticipated for sweet spreads
Clean label to remain the key health direction
Government health programmes may shape trends
COMPETITIVE LANDSCAPE
Guan Sheng Yuan Group benefits from the rejuvenation of its key brand
Nutella sees extended distribution
CHANNELS
The competition intensifies in the distribution of sweet spreads
Growing online engagement benefits retail e-commerce
CATEGORY DATA
Table 1 Sales of Sweet Spreads by Category: Volume 2020-2025
Table 2 Sales of Sweet Spreads by Category: Value 2020-2025
Table 3 Sales of Sweet Spreads by Category: % Volume Growth 2020-2025
Table 4 Sales of Sweet Spreads by Category: % Value Growth 2020-2025
Table 5 Sales of Jams and Preserves by Leading Flavours: Rankings 2020-2025
Table 6 NBO Company Shares of Sweet Spreads: % Value 2021-2025
Table 7 LBN Brand Shares of Sweet Spreads: % Value 2022-2025
Table 8 Distribution of Sweet Spreads by Format: % Value 2020-2025
Table 9 Forecast Sales of Sweet Spreads by Category: Volume 2025-2030
Table 10 Forecast Sales of Sweet Spreads by Category: Value 2025-2030
Table 11 Forecast Sales of Sweet Spreads by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Sweet Spreads by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COOKING INGREDIENTS AND MEALS IN CHINA
EXECUTIVE SUMMARY
Sales hit by sluggish economy and declining household consumption
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Healthier direction of travel
Clean label remains the key health claim in meals and soups
Health-orientated move in sauces, dips and condiments
WHAT’S NEXT?
Convenience categories to the fore
Online grocery retailers to increase penetration and gain importance in ready meals and quick recipe kits
Use of technology to develop healthier pickled products
COMPETITIVE LANDSCAPE
The leading player develops a functional and customised offer
Fujian Xinmeichen Food answers consumers cooking and lifestyle needs with NIUSAZZ frozen pizza
CHANNELS
Supermarkets face growing competition
Retail e-commerce fits strongly with the convenience shopping trend
MARKET DATA
Table 13 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 14 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 15 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 16 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 18 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 21 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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