Sweet Biscuits, Snack Bars and Fruit Snacks in Austria

Value sales of sweet biscuits, snack bars and fruit snacks are set to increase in 2025, attributed largely to price increases as volume sales record a more stable performance. Sweet biscuits, snack bars, and fruit snacks continue to benefit from the growing snackification trend, as consumers increasingly seek convenient, on-the-go options. Among these, sweet biscuits are set to maintain the largest share of value sales in 2025, supported by a wave of innovation, particularly in bite-sized format...

Euromonitor International's Sweet Biscuits, Snack Bars and Fruit Snacks in Austria report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Fruit Snacks, Snack Bars, Sweet Biscuits.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Sweet Biscuits, Snack Bars and Fruit Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Sweet Biscuits, Snack Bars and Fruit Snacks in Austria
Euromonitor International
July 2025
List Of Contents And Tables
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN AUSTRIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Health-focused snacking drives growth across sweet biscuits, snack bars and fruit snacks
Josef Manner & Co AG retains its lead, offering key brand Manner to consumers
Supermarkets lead distribution as retail e-commerce records growth
PROSPECTS AND OPPORTUNITIES
Snack bars are expected to lead growth as consumers seek functional products
Plant-based proteins and cocoa alternatives are set to influence innovations
Health, wellness and sustainability will be crucial to the success of sweet biscuits and snack bars
CATEGORY DATA
Table 1 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 2 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 3 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 4 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
Table 6 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
Table 7 NBO Company Shares of Sweet Biscuits: % Value 2021-2025
Table 8 LBN Brand Shares of Sweet Biscuits: % Value 2022-2025
Table 9 NBO Company Shares of Snack Bars: % Value 2021-2025
Table 10 LBN Brand Shares of Snack Bars: % Value 2022-2025
Table 11 NBO Company Shares of Fruit Snacks: % Value 2021-2025
Table 12 LBN Brand Shares of Fruit Snacks: % Value 2022-2025
Table 13 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2020-2025
Table 14 Distribution of Sweet Biscuits by Format: % Value 2020-2025
Table 15 Distribution of Snack Bars by Format: % Value 2020-2025
Table 16 Distribution of Fruit Snacks by Format: % Value 2020-2025
Table 17 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
Table 18 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
Table 19 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
Table 20 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030
SNACKS IN AUSTRIA
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 21 Sales of Snacks by Category: Volume 2020-2025
Table 22 Sales of Snacks by Category: Value 2020-2025
Table 23 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 24 Sales of Snacks by Category: % Value Growth 2020-2025
Table 25 NBO Company Shares of Snacks: % Value 2021-2025
Table 26 LBN Brand Shares of Snacks: % Value 2022-2025
Table 27 Penetration of Private Label by Category: % Value 2020-2025
Table 28 Distribution of Snacks by Format: % Value 2020-2025
Table 29 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 30 Forecast Sales of Snacks by Category: Value 2025-2030
Table 31 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 32 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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