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Sun Care in Estonia

Publisher Euromonitor International
Published May 21, 2025
Length 19 Pages
SKU # EP20049754

Description

In 2024, sun care value sales in Estonia was supported by greater awareness around UV protection and a return to travel-driven purchasing. Locals are becoming more consistent with SPF use, especially on the face, thanks to the growing links between sun exposure, ageing, and skin sensitivity. Warmer summers, rising skin cancer awareness, and more dermocosmetic launches helped drive modest value gains despite the flat performance in volume terms.

Euromonitor International's Sun Care in Estonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Sun Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Sun Care in Estonia
Euromonitor International
May 2025
List Of Contents And Tables
SUN CARE IN ESTONIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Modest value growth is evident in sun care
Mass sun protection brands give international players a strong lead
Health and beauty specialists are preferred channel for purchasing sun care
PROSPECTS AND OPPORTUNITIES
Sun care faces slowdown as travel lifestyles normalise
Children’s sun care offers growth potential
Functional benefits to fuel sun care innovation
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2019-2024
Table 2 Sales of Sun Care by Category: % Value Growth 2019-2024
Table 3 Sales of Sun Care by Premium vs Mass: % Value 2019-2024
Table 4 NBO Company Shares of Sun Care: % Value 2020-2024
Table 5 LBN Brand Shares of Sun Care: % Value 2021-2024
Table 6 LBN Brand Shares of Premium Adult Sun Care: % Value 2021-2024
Table 7 Forecast Sales of Sun Care by Category: Value 2024-2029
Table 8 Forecast Sales of Sun Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN ESTONIA
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 9 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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