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Sun Care in Austria

Publisher Euromonitor International
Published Jun 23, 2025
Length 25 Pages
SKU # EP20156046

Description

Sun care recorded robust current value growth in 2024, driven by a combination of rising consumer demand and notable price increases across the category. Adult sun care, in particular, led the way, with consumers increasingly aware of the need for effective sun protection due to widespread media coverage about the dangers of sunburn and the long-term risk of skin cancer. As Austrians spend more time outdoors in summer whether at home or on holidays in sunnier climates the use of sun protection p... Euromonitor International's Sun Care in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change. Product coverage: Adult Sun Care, Baby and Child-specific Sun Care. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? * Get a detailed picture of the Sun Care market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Table of Contents

25 Pages
Sun Care in Austria
Euromonitor International
June 2025
List Of Contents And Tables
SUN CARE IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Strong growth fuelled by rising demand and premiumisation in sun protection
Beiersdorf remains the undisputed leader while L’Oréal gains ground through dermocosmetic innovation
Health and personal care stores dominate, while pharmacies and e-commerce channels gain momentum
PROSPECTS AND OPPORTUNITIES
Ongoing consumer awareness and skinification to sustain strong demand for sun protection
Premium dermocosmetics to drive fastest growth across sun care
Sustainable and skin-caring innovations to define the next wave of product development
CATEGORY DATA
Table 1 Sales of Sun Care by Category: Value 2019-2024
Table 2 Sales of Sun Care by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Sun Care: % Value 2020-2024
Table 4 LBN Brand Shares of Sun Care: % Value 2021-2024
Table 5 LBN Brand Shares of Premium Adult Sun Care: % Value 2021-2024
Table 6 Forecast Sales of Sun Care by Category: Value 2024-2029
Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN AUSTRIA
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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