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Store Cards in the US

Publisher Euromonitor International
Published Feb 26, 2026
Length 25 Pages
SKU # EP20934928

Description

Store cards experienced growth in 2025, supported by expanding access to credit through digital sign-ups, instant credit checks, and point-of-sale applications, as well as the expansion of medical-focused cards. Transactions increased within a regulatory environment that reduced compliance burdens and encouraged greater consumer engagement, allowing issuers to offer more incentives and flexible credit limits. High interest rates on store cards persist, reflecting the higher default risk relative...

Euromonitor International's Store Card Transactions in USA report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Store Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Store Cards in the US
Euromonitor International
February 2026
List Of Contents And Tables
STORE CARDS IN THE US
KEY DATA FINDINGS
2025 DEVELOPMENTS
Growth for store cards is driven by accessibility, regulatory clarity, and healthcare spending
INDUSTRY PERFORMANCE
Store cards continue expanding access to credit in a challenging economy
High interest rates continue to shape the US lending landscape
Per-transaction benefits reshape store card value propositions
WHAT’S NEXT?
Regulatory stability and technological integration is expected to support continued transaction growth
The regulatory environment is set to become more predictable
US healthcare spending creates expansion opportunities for store cards
CATEGORY DATA
Table 1 Store Cards: Number of Cards in Circulation 2020-2025
Table 2 Store Cards Transactions 2020-2025
Table 3 Store Cards in Circulation: % Growth 2020-2025
Table 4 Store Cards Transactions: % Growth 2020-2025
Table 5 Store Cards: Number of Cards by Issuer 2020-2024
Table 6 Store Cards: Payment Transaction Value by Issuer 2020-2024
Table 7 Forecast Store Cards: Number of Cards in Circulation 2025-2030
Table 8 Forecast Store Cards Transactions 2025-2030
Table 9 Forecast Store Cards in Circulation: % Growth 2025-2030
Table 10 Forecast Store Cards Transactions: % Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FINANCIAL CARDS AND PAYMENTS IN THE US
EXECUTIVE SUMMARY
Geopolitical uncertainty and regulatory changes shape demand
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Regulatory realignment and premiumisation shape the evolution of US financial cards and payments in 2025
Regulatory shifts impact the US payment landscape during the political transition
Artificial intelligence reshapes fraud, commerce and decision-making across the US payments landscape
WHAT’S NEXT?
Regulatory realignment is expected to influence financial cards and payments in the US
Premium competition and network uncertainty is set to intensify across the forecast period
The role of AI is set to expand across fintech and commerce
COMPETITIVE LANDSCAPE
Market leadership in US financial cards is shaped by scale and premium positioning
Competitive momentum and portfolio shifts reshape issuer and network performance
Capital One expands its global footprint as premium credit card competition intensifies in 2025
MARKET INDICATORS
Table 11 Number of POS Terminals: Units 2020-2025
Table 12 Number of ATMs: Units 2020-2025
Table 13 Value Lost to Fraud 2020-2025
Table 14 Card Expenditure by Location 2025
Table 15 Financial Cards in Circulation by Type: % Number of Cards 2020-2025
Table 16 Domestic versus Foreign Spend 2025
MARKET DATA
Table 17 Financial Cards by Category: Number of Cards in Circulation 2020-2025
Table 18 Financial Cards by Category: Number of Accounts 2020-2025
Table 19 Financial Cards Transactions by Category: Value 2020-2025
Table 20 Financial Cards by Category: Number of Transactions 2020-2025
Table 21 Consumer Payments by Category: Value 2020-2025
Table 22 Consumer Payments by Category: Number of Transactions 2020-2025
Table 23 M-Commerce by Category: Value 2020-2025
Table 24 M-Commerce by Category: % Value Growth 2020-2025
Table 25 Financial Cards: Number of Cards by Issuer 2020-2024
Table 26 Financial Cards: Number of Cards by Operator 2020-2024
Table 27 Financial Cards: Card Payment Transactions Value by Operator 2020-2024
Table 28 Financial Cards: Card Payment Transactions Value by Issuer 2020-2024
Table 29 Forecast Financial Cards by Category: Number of Cards in Circulation 2025-2030
Table 30 Forecast Financial Cards by Category: Number of Accounts 2025-2030
Table 31 Forecast Financial Cards Transactions by Category: Value 2025-2030
Table 32 Forecast Financial Cards by Category: Number of Transactions 2025-2030
Table 33 Forecast Consumer Payments by Category: Value 2025-2030
Table 34 Forecast Consumer Payments by Category: Number of Transactions 2025-2030
Table 35 Forecast M-Commerce by Category: Value 2025-2030
Table 36 Forecast M-Commerce by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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