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Starchy Roots in Mexico

Publisher Euromonitor International
Published Jan 20, 2026
Length 18 Pages
SKU # EP20807725

Description

Starchy roots volume sales rose robustly in Mexico in 2025, driven by strong demand for potatoes supported by improved supply conditions and more stable pricing. Price sensitivity continued shaping purchases, reinforcing potatoes’ role as an affordable staple while limiting sweet potatoes’ reach beyond niche health-led demand. Convenience demand kept rising, lifting interest in pre-prepared potato formats, while processed alternatives outside the fresh category continued capturing time-pressed o...

Euromonitor International's Starchy Roots in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2021-2025, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2030 illustrate how the market is set to change.


Product coverage: Cassava, Other Roots, Potatoes, Sweet Potatoes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Starchy Roots market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

18 Pages
Starchy Roots in Mexico
Euromonitor International
January 2026
List Of Contents And Tables
STARCHY ROOTS IN MEXICO
KEY DATA FINDINGS
2025 DEVELOPMENTS
Potatoes underpin starchy roots growth as convenience formats gain ground
INDUSTRY PERFORMANCE
Demand for potatoes ensures robust rises for starchy roots in 2025
Cost pressures, climate risks and convenience drive consumer shifts
WHAT’S NEXT?
Gradual growth driven by health trends and climate-resilient innovation
Healthy eating, climate adaptation and tiered value strategies
Summary 1 Major Processors of Starchy Roots 2025
CATEGORY DATA
Table 1 Total Sales of Starchy Roots by Category: Total Volume 2020-2025
Table 2 Total Sales of Starchy Roots by Category: % Total Volume Growth 2020-2025
Table 3 Retail Sales of Starchy Roots by Category: Volume 2020-2025
Table 4 Retail Sales of Starchy Roots by Category: % Volume Growth 2020-2025
Table 5 Retail Sales of Starchy Roots by Category: Value 2020-2025
Table 6 Retail Sales of Starchy Roots by Category: % Value Growth 2020-2025
Table 7 Retail Sales of Starchy Roots by Packaged vs Unpackaged: % Volume 2020-2025
Table 8 Forecast Total Sales of Starchy Roots by Category: Total Volume 2025-2030
Table 9 Forecast Total Sales of Starchy Roots by Category: % Total Volume Growth 2025-2030
Table 10 Forecast Retail Sales of Starchy Roots by Category: Volume 2025-2030
Table 11 Forecast Retail Sales of Starchy Roots by Category: % Volume Growth 2025-2030
Table 12 Forecast Retail Sales of Starchy Roots by Category: Value 2025-2030
Table 13 Forecast Retail Sales of Starchy Roots by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FRESH FOOD IN MEXICO
EXECUTIVE SUMMARY
Stability supports fresh food demand as climate risk rises
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Stabilising economic conditions ensure moderate growth in 2025
Health trends, convenience and climate change impact industry progress
WHAT’S NEXT?
Future growth remains highly dependent on adaptation to climate change
Sustainability will become increasingly important to attract consumers
CHANNELS
Small local grocers lead distribution despite losing share
E-commerce enjoys fastest expansion within retail, followed by convenience stores
MARKET DATA
Table 14 Total Sales of Fresh Food by Category: Total Volume 2020-2025
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2020-2025
Table 16 Retail Sales of Fresh Food by Category: Volume 2020-2025
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2020-2025
Table 18 Retail Sales of Fresh Food by Category: Value 2020-2025
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2020-2025
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2020-2025
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2020-2025
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2025-2030
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2025-2030
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2025-2030
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2025-2030
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2025-2030
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 2 Research Sources

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