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Staple Foods in Slovenia

Publisher Euromonitor International
Published Nov 25, 2025
Length 66 Pages
SKU # EP20639452

Description

Demand for staple foods in Slovenia remains resilient, despite lingering inflation, supported by premiumisation, and steady demand for everyday essentials. Core categories such as bread, pasta and rice are showing stable performances, while breakfast cereals is recording the fastest value growth thanks to the popularity of muesli, granola, and products offering functional or high-protein benefits. Private label offerings increasingly match the quality of established manufacturers, helping them e...

Euromonitor International's Staple Foods in Slovenia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Staple Foods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

66 Pages
Staple Foods in Slovenia
Euromonitor International
November 2025
List Of Contents And Tables
STAPLE FOODS IN SLOVENIA
EXECUTIVE SUMMARY
Stable goods shows resilience despite consumer price consciousness
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Staple foods shows continued growth in 2025
Private label continues to gain ground
Shift towards local sourcing amid sustainability concerns
WHAT’S NEXT?
Premiumisation to drive gradual growth but consumers will remain price sensitive
Lifestyle trends will shape future strategies
Distribution channels will continue to evolve
COMPETITIVE LANDSCAPE
KRAS maintains leadership through heritage and innovation
Don Don leads growth through innovation, brand diversification, and regional expansion
CHANNELS
Supermarkets and hypermarkets face growing pressure from discounters
E-commerce continues to gain traction
MARKET DATA
Table 1 Sales of Staple Foods by Category: Volume 2020-2025
Table 2 Sales of Staple Foods by Category: Value 2020-2025
Table 3 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 4 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 6 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 7 Penetration of Private Label by Category: % Value 2021-2025
Table 8 Distribution of Staple Foods by Format: % Value 2020-2025
Table 9 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 10 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources
BAKED GOODS IN SLOVENIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Innovation is central to growth
INDUSTRY PERFORMANCE
Focus on premium, nutritious, and locally-sourced goods
Frozen baked goods leads growth
WHAT’S NEXT?
Innovation will drive steady growth
Health and wellness to shape future of baked goods
Sustainability trend will grow in prominence
COMPETITIVE LANDSCAPE
Žito leads baked goods, while private label continues to gain ground
Don Don drives growth through brand strength and strategic investment
CHANNELS
Supermarkets retains its lead
E-commerce gains traction
CATEGORY DATA
Table 13 Sales of Baked Goods by Category: Volume 2020-2025
Table 14 Sales of Baked Goods by Category: Value 2020-2025
Table 15 Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 16 Sales of Baked Goods by Category: % Value Growth 2020-2025
Table 17 Sales of Pastries by Type: % Value 2020-2025
Table 18 NBO Company Shares of Baked Goods: % Value 2021-2025
Table 19 LBN Brand Shares of Baked Goods: % Value 2022-2025
Table 20 Distribution of Baked Goods by Format: % Value 2020-2025
Table 21 Forecast Sales of Baked Goods by Category: Volume 2025-2030
Table 22 Forecast Sales of Baked Goods by Category: Value 2025-2030
Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
BREAKFAST CEREALS IN SLOVENIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Breakfast cereals shows continued resilience, supported by nutritional innovation, versatility, and broad retail presence
INDUSTRY PERFORMANCE
Health-focused innovation drives growth
Muesli and granola leads growth
WHAT’S NEXT?
Versatility and central role in local diets will support steady growth
Health and wellness considerations will drive product innovation
Ethical awareness to fuel new offerings
COMPETITIVE LANDSCAPE
Nestlé doo maintains its leadership amid aggressive competition from private label
Sante exhibits strongest growth, albeit from low base
CHANNELS
Supermarkets remains leading channel
Non-grocery retail shows rapid expansion
CATEGORY DATA
Table 25 Sales of Breakfast Cereals by Category: Volume 2020-2025
Table 26 Sales of Breakfast Cereals by Category: Value 2020-2025
Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2020-2025
Table 29 NBO Company Shares of Breakfast Cereals: % Value 2021-2025
Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2022-2025
Table 31 Distribution of Breakfast Cereals by Format: % Value 2020-2025
Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2025-2030
Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2025-2030
Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2025-2030
Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN SLOVENIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Health and wellness-focused innovation drives growth
INDUSTRY PERFORMANCE
Steady expansion in 2025
Plant-based substitutes lead growth
WHAT’S NEXT?
Steady growth anticipated
Health and wellness trends will drive innovation
Sustainability will be key industry focus
COMPETITIVE LANDSCAPE
KRAS retains its dominance
Bolton Trading benefits from increased focus on sustainable sourcing
CHANNELS
Supermarkets and hypermarkets dominate sales
E-commerce leads growth as distribution landscape becomes increasingly diversified
CATEGORY DATA
Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030
COUNTRY REPORTS DISCLAIMER
PROCESSED FRUIT AND VEGETABLES IN SLOVENIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Premium, health-focused and sustainable products drive growth
INDUSTRY PERFORMANCE
Steady expansion, driven by convenience and everyday cooking needs
Shelf stable tomatoes leads growth
WHAT’S NEXT?
Premiumisation will support value growth amid steady demand
Health-driven formulations will gain momentum
Movement towards a greener, more self-sufficient supply chain
COMPETITIVE LANDSCAPE
ETA Kamnik leads sales, thanks to strong heritage and broad product range
Private label leads expansion
CHANNELS
Hypermarkets and supermarkets lead sales
E-commerce continues to gain ground
CATEGORY DATA
Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
RICE, PASTA AND NOODLES IN SLOVENIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Pasta remains key growth driver
INDUSTRY PERFORMANCE
Steady flow of innovation and private label expansion fuel pasta sales
Noodles leads growth
WHAT’S NEXT?
Steady growth ahead, driven by health, convenience, and private label
Health and wellness trends will bring momentum to mature category
Further growth for e-commerce as cyber security improves
COMPETITIVE LANDSCAPE
Barilla Adriatik leads rice, pasta, and noodles, followed by strong local competitors
Maggi leads growth as instant noodles gain traction
CHANNELS
Hypermarkets retain their appeal
E-commerce continues to gain traction
CATEGORY DATA
Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
Table 69 NBO Company Shares of Rice: % Value 2021-2025
Table 70 LBN Brand Shares of Rice: % Value 2022-2025
Table 71 NBO Company Shares of Pasta: % Value 2021-2025
Table 72 LBN Brand Shares of Pasta: % Value 2022-2025
Table 73 NBO Company Shares of Noodles: % Value 2021-2025
Table 74 LBN Brand Shares of Noodles: % Value 2022-2025
Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
Table 76 Distribution of Rice by Format: % Value 2020-2025
Table 77 Distribution of Pasta by Format: % Value 2020-2025
Table 78 Distribution of Noodles by Format: % Value 2020-2025
Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER

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