Staple Foods in Ecuador
Description
Falling retail prices dampen value sales in 2025, though volume sales remain steady. Stable commodity prices, as well increasing offerings of private label, push down retail prices. The aggressive expansion of the discounter Tiendas Tuti is changing the retail landscape and in particular driving demand for private label. Over the forecast period, branded players will need to continue to innovate to ensure they stand out from private label. There will also be increasing health consciousness. This...
Euromonitor International's Staple Foods in Ecuador report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.
Product coverage: Baked Goods, Breakfast Cereals, Processed Fruit and Vegetables, Processed Meat, Seafood and Alternatives to Meat, Rice, Pasta and Noodles.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Staple Foods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents
60 Pages
- Staple Foods in Ecuador
- Euromonitor International
- November 2025
- List Of Contents And Tables
- STAPLE FOODS IN ECUADOR
- EXECUTIVE SUMMARY
- Falling retail prices sees profit margins narrow
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- Flat performance in 2025
- Consumers continue to be price sensitive
- Discounters making significant gains
- WHAT’S NEXT
- Moderate growth over forecast period
- Innovation key for branded players to stay ahead
- Limited value growth for e-commerce
- COMPETITIVE LANDSCAPE
- Procesadora Nacional de Alimentos CA holds on to top spot
- Piggis Embutidos Cia Ltda gains most value share
- CHANNELS
- Independent bakeries largest retail channel
- Discounters gain most value share
- MARKET DATA
- Table 1 Sales of Staple Foods by Category: Volume 2020-2025
- Table 2 Sales of Staple Foods by Category: Value 2020-2025
- Table 3 Sales of Staple Foods by Category: % Volume Growth 2020-2025
- Table 4 Sales of Staple Foods by Category: % Value Growth 2020-2025
- Table 5 NBO Company Shares of Staple Foods: % Value 2021-2025
- Table 6 LBN Brand Shares of Staple Foods: % Value 2022-2025
- Table 7 Penetration of Private Label by Category: % Value 2021-2025
- Table 8 Distribution of Staple Foods by Format: % Value 2020-2025
- Table 9 Forecast Sales of Staple Foods by Category: Volume 2025-2030
- Table 10 Forecast Sales of Staple Foods by Category: Value 2025-2030
- Table 11 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
- Table 12 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- BAKED GOODS IN ECUADOR
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Improving economy supports growth
- INDUSTRY PERFORMANCE
- Prices stabilise, thus supporting demand
- Packaged leavened bread registers highest value growth
- WHAT’S NEXT
- Moderate growth for staples, stronger momentum for indulgence
- Increasing focus on a healthier positioning
- Continuing innovation keeps consumers engaged
- COMPETITIVE LANDSCAPE
- Artisanal bakeries continues to dominate
- Private label makes significant gains
- CHANNELS
- Traditional bakeries remain key
- Discounters gain most value share
- CATEGORY DATA
- Table 13 Sales of Baked Goods by Category: Volume 2020-2025
- Table 14 Sales of Baked Goods by Category: Value 2020-2025
- Table 15 Sales of Baked Goods by Category: % Volume Growth 2020-2025
- Table 16 Sales of Baked Goods by Category: % Value Growth 2020-2025
- Table 17 Sales of Pastries by Type: % Value 2020-2025
- Table 18 NBO Company Shares of Baked Goods: % Value 2021-2025
- Table 19 LBN Brand Shares of Baked Goods: % Value 2022-2025
- Table 20 Distribution of Baked Goods by Format: % Value 2020-2025
- Table 21 Forecast Sales of Baked Goods by Category: Volume 2025-2030
- Table 22 Forecast Sales of Baked Goods by Category: Value 2025-2030
- Table 23 Forecast Sales of Baked Goods by Category: % Volume Growth 2025-2030
- Table 24 Forecast Sales of Baked Goods by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- BREAKFAST CEREALS IN ECUADOR
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Negative performance in 2025
- INDUSTRY PERFORMANCE
- Fall in volume sales, driven by decline in hot cereals
- Other RTE cereals make highest gains
- WHAT’S NEXT
- Growth in breakfast cereals will come from affordable RTE options, as hot cereals lose momentum
- Increasing demand for breakfast cereals with a healthier positioning
- Increasing polarisation, with affordability and value-added benefits both driving sales
- COMPETITIVE LANDSCAPE
- PepsiCo still leads, but losing ground to private label
- Private label makes significant gains
- CHANNELS
- Supermarkets and small local grocers continue to lead
- Discounters see value share increase by over a fifth
- CATEGORY DATA
- Table 25 Sales of Breakfast Cereals by Category: Volume 2020-2025
- Table 26 Sales of Breakfast Cereals by Category: Value 2020-2025
- Table 27 Sales of Breakfast Cereals by Category: % Volume Growth 2020-2025
- Table 28 Sales of Breakfast Cereals by Category: % Value Growth 2020-2025
- Table 29 NBO Company Shares of Breakfast Cereals: % Value 2021-2025
- Table 30 LBN Brand Shares of Breakfast Cereals: % Value 2022-2025
- Table 31 Distribution of Breakfast Cereals by Format: % Value 2020-2025
- Table 32 Forecast Sales of Breakfast Cereals by Category: Volume 2025-2030
- Table 33 Forecast Sales of Breakfast Cereals by Category: Value 2025-2030
- Table 34 Forecast Sales of Breakfast Cereals by Category: % Volume Growth 2025-2030
- Table 35 Forecast Sales of Breakfast Cereals by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- PROCESSED MEAT, SEAFOOD AND ALTERNATIVES TO MEAT IN ECUADOR
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- End of stockpiling behaviour sees volume sales fall
- INDUSTRY PERFORMANCE
- Overall fall in volume and value sales
- Frozen processed poultry registers positive growth and makes most gains
- WHAT’S NEXT
- Stable growth over forecast period
- A premium look key in driving sales
- Chilled and frozen products see most innovation
- COMPETITIVE LANDSCAPE
- Leading players face mounting competition as small brands and private label gain ground in processed meat.
- Piggis Embutidos makes significant gains
- CHANNELS
- Supermarkets continue to dominate distribution
- Discounters gain most value share
- CATEGORY DATA
- Table 36 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2020-2025
- Table 37 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2020-2025
- Table 38 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Volume Growth 2020-2025
- Table 39 Sales of Processed Meat, Seafood and Alternatives to Meat by Category: % Value Growth 2020-2025
- Table 40 Sales of Shelf Stable Processed Red Meat by Type: % Volume Breakdown 2020-2025
- Table 41 Sales of Chilled Processed Red Meat by Type: % Volume Breakdown 2020-2025
- Table 42 Sales of Frozen Processed Red Meat by Type: % Volume Breakdown 2020-2025
- Table 43 Sales of Frozen Processed Poultry by Type: % Value Breakdown 2020-2025
- Table 44 Sales of Frozen Processed Seafood by Type: % Value Breakdown 2020-2025
- Table 45 NBO Company Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2021-2025
- Table 46 LBN Brand Shares of Processed Meat, Seafood and Alternatives to Meat: % Value 2022-2025
- Table 47 Distribution of Processed Meat, Seafood and Alternatives to Meat by Format: % Value 2020-2025
- Table 48 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Volume 2025-2030
- Table 49 Forecast Sales of Processed Meat, Seafood and Alternatives to Meat by Category: Value 2025-2030
- COUNTRY REPORTS DISCLAIMER
- PROCESSED FRUIT AND VEGETABLES IN ECUADOR
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Healthy value and volume growth in 2025
- INDUSTRY PERFORMANCE
- Convenience drives demand
- Frozen processed potatoes register highest value growth
- COMPETITIVE LANDSCAPE
- Veconsa maintains commanding lead
- Private label gains most value share
- CHANNELS
- Supermarkets remain the dominant channel
- Significant gains for discounters
- WHAT’S NEXT
- Stable growth over forecast period, with similar dynamics as in 2025
- Increasing demand for healthier options, which presents opportunity for frozen offerings.
- Brand loyalty dampens private label growth to an extent
- CATEGORY DATA
- Table 50 Sales of Processed Fruit and Vegetables by Category: Volume 2020-2025
- Table 51 Sales of Processed Fruit and Vegetables by Category: Value 2020-2025
- Table 52 Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2020-2025
- Table 53 Sales of Processed Fruit and Vegetables by Category: % Value Growth 2020-2025
- Table 54 Sales of Frozen Processed Vegetables by Type: % Value Breakdown 2020-2025
- Table 55 NBO Company Shares of Processed Fruit and Vegetables: % Value 2021-2025
- Table 56 LBN Brand Shares of Processed Fruit and Vegetables: % Value 2022-2025
- Table 57 Distribution of Processed Fruit and Vegetables by Format: % Value 2020-2025
- Table 58 Forecast Sales of Processed Fruit and Vegetables by Category: Volume 2025-2030
- Table 59 Forecast Sales of Processed Fruit and Vegetables by Category: Value 2025-2030
- Table 60 Forecast Sales of Processed Fruit and Vegetables by Category: % Volume Growth 2025-2030
- Table 61 Forecast Sales of Processed Fruit and Vegetables by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- RICE, PASTA AND NOODLES IN ECUADOR
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Lower profit margins, as prices fall
- INDUSTRY PERFORMANCE
- Fall in value sales, though volume sales hold steady
- Instant noodles register highest value growth
- WHAT’S NEXT
- Steady growth over forecast period
- Gluten-free pasta growing niche
- Italian pasta gains value share
- COMPETITIVE LANDSCAPE
- La Oriental Industria Alimenticia continues to lead
- Partnership with Tiendas Tufi further boosts La Oriental Industria Alimenticia
- CHANNELS
- Small local grocers continue to dominate, but are losing value share
- Discounters gains most value share
- CATEGORY DATA
- Table 62 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
- Table 63 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
- Table 64 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
- Table 65 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
- Table 66 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
- Table 67 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
- Table 68 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
- Table 69 NBO Company Shares of Rice: % Value 2021-2025
- Table 70 LBN Brand Shares of Rice: % Value 2022-2025
- Table 71 NBO Company Shares of Pasta: % Value 2021-2025
- Table 72 LBN Brand Shares of Pasta: % Value 2022-2025
- Table 73 NBO Company Shares of Noodles: % Value 2021-2025
- Table 74 LBN Brand Shares of Noodles: % Value 2022-2025
- Table 75 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
- Table 76 Distribution of Rice by Format: % Value 2020-2025
- Table 77 Distribution of Pasta by Format: % Value 2020-2025
- Table 78 Distribution of Noodles by Format: % Value 2020-2025
- Table 79 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
- Table 80 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
- Table 81 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
- Table 82 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
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