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Sports Drinks in the Czech Republic

Published Nov 28, 2025
Length 28 Pages
SKU # EP20638999

Description

Sports drinks posted modest volume growth in the Czech Republic in 2025, reflecting a stabilisation of demand following several years of rapid expansion linked to post-pandemic lifestyle changes. Participation in fitness, recreational sports and outdoor activities remains high, which continues to underpin the category’s core consumer base. However, sports drinks are increasingly facing pressure from functional bottled water, a category experiencing strong innovation and aggressive marketing inve...

Euromonitor International's Sports Drinks in Czech Republic report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Reduced Sugar Sports Drinks, Regular Sports Drinks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Sports Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

28 Pages
Sports Drinks in the Czech Republic
Euromonitor International
November 2025
List Of Contents And Tables
SPORTS DRINKS IN THE CZECH REPUBLIC
KEY DATA FINDINGS
2025 DEVELOPMENTS
Moderate growth continues amid rising competition from functional bottled water
INDUSTRY PERFORMANCE
Category growth stabilises as functional bottled water captures casual users
Regular sports drinks remain the key growth driver as exercise culture expands
WHAT’S NEXT?
Category growth expected to soften as competition intensifies
Digital expansion and specialised retail channels increase access and visibility
Health and wellness trends drive demand for clearer functional positioning
COMPETITIVE LANDSCAPE
Coca-Cola HBC strengthens its lead through visibility and distribution scale
Powerade drives fastest growth with flavour innovation and strong marketing
CHANNELS
Supermarkets remain the primary channel due to convenience and strong assortment
E-commerce and health specialists gain momentum as consumers seek targeted products
CATEGORY DATA
Table 1 Off-trade Sales of Sports Drinks: Volume 2020-2025
Table 2 Off-trade Sales of Sports Drinks: Value 2020-2025
Table 3 Off-trade Sales of Sports Drinks: % Volume Growth 2020-2025
Table 4 Off-trade Sales of Sports Drinks: % Value Growth 2020-2025
Table 5 NBO Company Shares of Off-trade Sports Drinks: % Volume 2021-2025
Table 6 LBN Brand Shares of Off-trade Sports Drinks: % Volume 2022-2025
Table 7 NBO Company Shares of Off-trade Sports Drinks: % Value 2021-2025
Table 8 LBN Brand Shares of Off-trade Sports Drinks: % Value 2022-2025
Table 9 Forecast Off-trade Sales of Sports Drinks: Volume 2025-2030
Table 10 Forecast Off-trade Sales of Sports Drinks: Value 2025-2030
Table 11 Forecast Off-trade Sales of Sports Drinks: % Volume Growth 2025-2030
Table 12 Forecast Off-trade Sales of Sports Drinks: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN THE CZECH REPUBLIC
EXECUTIVE SUMMARY
Economic stabilisation supports a steadying of soft drinks consumption despite continued price sensitivity
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Price sensitivity and discount reliance continue to shape purchasing behaviour
Health and wellness trends sustain premium pockets of growth
Innovation accelerates as brands target younger and health-conscious consumers
WHAT’S NEXT?
Functional innovation and reduced-sugar formulations will underpin forecast growth
Potential legislative changes create uncertainty around sugar and energy drinks
Channel fragmentation will intensify, supported by e-commerce and expanded retail networks
COMPETITIVE LANDSCAPE
Leading companies consolidate their positions through broad portfolios and innovation
Dynamic players benefit from category momentum and strong innovation pipelines
CHANNELS
Hypermarkets remain the leading channel due to assortment breadth and strong pricing
E-commerce and discounters are the most dynamic channels, while convenience reshapes offline shopping patterns
Foodservice vs retail
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in the Czech Republic
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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