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Snacks in Laos

Publisher Euromonitor International
Published Jul 30, 2025
Length 42 Pages
SKU # EP20287572

Description

Value sales of snacks in Laos rose in 2025. The snack industry in Lao PDR experienced steady growth driven by evolving consumer lifestyles, greater exposure to digital media, and an expanding retail infrastructure. Urbanisation and rising disposable incomes fuelled demand for a wider variety of snacks, as consumers increasingly sought experiential, premium, and shareable products. Snack consumption was not only motivated by hunger but also by the desire for convenience, indulgence, and social sh...

Euromonitor International's Snacks in Laos report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

42 Pages
Snacks in Laos
Euromonitor International
July 2025
List Of Contents And Tables
SNACKS IN LAOS
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
CHART 1 Snacks: Grocery Retailer
CHART 2 Snacks: Grocery Retailer
CHART 3 Snacks: Grocery Retailer
CHART 4 Snacks: Grocery Retailer
MARKET DATA
Table 1 Sales of Snacks by Category: Volume 2020-2025
Table 2 Sales of Snacks by Category: Value 2020-2025
Table 3 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 4 Sales of Snacks by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Snacks: % Value 2021-2025
Table 6 LBN Brand Shares of Snacks: % Value 2022-2025
Table 7 Distribution of Snacks by Format: % Value 2020-2025
Table 8 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 9 Forecast Sales of Snacks by Category: Value 2025-2030
Table 10 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources
CONFECTIONERY
Key Data Findings
2025 Developments
Steady growth in value sales reflects evolving consumer habits
Mondelez retains leadership, while Play More gains ground among younger consumers
Convenience stores lead growth while traditional retail remains vital
Prospects and Opportunities
Rising disposable incomes and premium preferences drive forecast growth in confectionery
Digital marketing and viral trends spur potential for innovation in Lao confectionery
Health trends begin to shape preferences while sustainability remains secondary
Category Data
Table 12 Sales of Confectionery by Category: Volume 2020-2025
Table 13 Sales of Confectionery by Category: Value 2020-2025
Table 14 Sales of Confectionery by Category: % Volume Growth 2020-2025
Table 15 Sales of Confectionery by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Confectionery: % Value 2021-2025
Table 17 LBN Brand Shares of Confectionery: % Value 2022-2025
Table 18 Forecast Sales of Confectionery by Category: Volume 2025-2030
Table 19 Forecast Sales of Confectionery by Category: Value 2025-2030
Table 20 Forecast Sales of Confectionery by Category: % Volume Growth 2025-2030
Table 21 Forecast Sales of Confectionery by Category: % Value Growth 2025-2030
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS
Local traditions and affordability shape demand for sweet biscuits in Laos in 2025
Jack 'n' Jill maintains category leadership as Thai Glico drives innovation
Convenience stores and food delivery platforms drive modern snack access
Rising incomes and modern retail formats support forecast growth
Health-conscious innovation and tech-savvy habits reshape the category
Imported snack trends and cross-border social media expand flavour variety
Table 22 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 23 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 24 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 25 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
Table 27 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
Table 28 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
Table 29 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
Table 30 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
Table 31 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030
ICE CREAM
Local brands and urbanisation drive ice cream growth in Laos in 2025
Unilever maintains leadership as local brands gain momentum
Modern trade dominates while traditional channels remain vital in rural areas
Urbanisation and tourism expected to expand ice cream consumption
Digital marketing and smart freezers support category modernisation
Health-conscious consumers drive niche demand for functional ice cream
Table 32 Sales of Ice Cream by Category: Volume 2020-2025
Table 33 Sales of Ice Cream by Category: Value 2020-2025
Table 34 Sales of Ice Cream by Category: % Volume Growth 2020-2025
Table 35 Sales of Ice Cream by Category: % Value Growth 2020-2025
Table 36 NBO Company Shares of Ice Cream: % Value 2021-2025
Table 37 LBN Brand Shares of Ice Cream: % Value 2022-2025
Table 38 Forecast Sales of Ice Cream by Category: Volume 2025-2030
Table 39 Forecast Sales of Ice Cream by Category: Value 2025-2030
Table 40 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
Table 41 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030
SAVOURY SNACKS
Local flavours, urban preferences, and cross-border trends shape savoury snack demand
PepsiCo dominates with strategic distribution while rivals pursue flavour and lifestyle branding
Modern retail leads, but e-commerce and livestream shopping gain ground
Urbanisation, healthier indulgence, and cultural exposure to sustain category momentum
Digital campaigns, livestreams, and regional logistics to reshape engagement and delivery
Sustainability and health-conscious innovation to gain momentum
Table 42 Sales of Savoury Snacks by Category: Volume 2020-2025
Table 43 Sales of Savoury Snacks by Category: Value 2020-2025
Table 44 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 45 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
Table 46 NBO Company Shares of Savoury Snacks: % Value 2021-2025
Table 47 LBN Brand Shares of Savoury Snacks: % Value 2022-2025
Table 48 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
Table 49 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
Table 50 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
Table 51 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030

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