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Snacks in Ghana

Published Aug 25, 2025
Length 36 Pages
SKU # EP20363889

Description

In recent years, Ghana has struggled with a considerable upsurge in inflation rates. This has had a dramatic impact on the cost of living, increased overhead expenditure for companies and intensified the government’s cost of borrowing. However, Ghana’s snacks market continues to grow in a dynamic way, driven by urbanisation, affordability, health trends, and increasing distribution efficiency. While traditional retail remains dominant, modern grocery retailers and retail e-commerce are expanding...

Euromonitor International's Snacks in Ghana report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

36 Pages
Snacks in Ghana
Euromonitor International
August 2025
List Of Contents And Tables
SNACKS IN GHANA
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for snacks?
MARKET DATA
Table 1 Sales of Snacks by Category: Volume 2020-2025
Table 2 Sales of Snacks by Category: Value 2020-2025
Table 3 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 4 Sales of Snacks by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Snacks: % Value 2021-2025
Table 6 LBN Brand Shares of Snacks: % Value 2022-2025
Table 7 Distribution of Snacks by Format: % Value 2020-2025
Table 8 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 9 Forecast Sales of Snacks by Category: Value 2025-2030
Table 10 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
Summary 1 Research Sources
CONFECTIONERY
Key Data Findings
2025 Developments
Inflation and exchange rate fluctuations affect the price of confectionery encouraging consumers to reduce their volume purchases
Cocao Processing Company retains its strong lead in confectionery despite a decline in its share
Small local grocers remains the outright leading channel for confectionery
Prospects and Opportunities
Moderate growth of confectionery over the forecast period as inflation subdues sales
Local players develop affordable options and extend their distribution networks, while modern grocery retailers also expand
Rising health consciousness stimulates development of better for your products
Category Data
Table 12 Sales of Confectionery by Category: Volume 2020-2025
Table 13 Sales of Confectionery by Category: Value 2020-2025
Table 14 Sales of Confectionery by Category: % Volume Growth 2020-2025
Table 15 Sales of Confectionery by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Confectionery: % Value 2021-2025
Table 17 LBN Brand Shares of Confectionery: % Value 2022-2025
Table 18 Forecast Sales of Confectionery by Category: Volume 2025-2030
Table 19 Forecast Sales of Confectionery by Category: Value 2025-2030
Table 20 Forecast Sales of Confectionery by Category: % Volume Growth 2025-2030
Table 21 Forecast Sales of Confectionery by Category: % Value Growth 2025-2030
SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS
Value sales rise at a moderate rate as consumers increasingly embrace better-priced local offerings
Equator Foods Gh Ltd retains a strong lead in sweet biscuits, snack bars and fruit snacks
Small local grocers remains by far the leading channel for sweet biscuits, snack bars and fruit snacks
Moderate forecast period growth of sweet biscuits, snack bars and fruit snacks
Growing demand for convenience boosts opportunities through retail e-commerce
The popularity of products with healthier ingredients is on the rise
Table 22 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2020-2025
Table 23 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2020-2025
Table 24 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2020-2025
Table 25 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2025
Table 27 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2022-2025
Table 28 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2025-2030
Table 29 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2025-2030
Table 30 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2025-2030
Table 31 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2025-2030
ICE CREAM
Solid growth of ice cream in 2025 as demand rises for more premium offerings
Fan Milk retains the lead thanks to continuous innovation, an extensive network and its understanding of local tastes and preferences
Direct sales via standalone ice cream outlets remains a popular distribution channel for ice cream
Forecast period growth of ice cream is based on low prices and flavour innovations
Growing popularity of quick commerce widens accessibility to ice cream
Growing health consciousness and increasing incidence of lactose intolerance drive demand for dairy-free ice cream
Table 32 Sales of Ice Cream by Category: Volume 2020-2025
Table 33 Sales of Ice Cream by Category: Value 2020-2025
Table 34 Sales of Ice Cream by Category: % Volume Growth 2020-2025
Table 35 Sales of Ice Cream by Category: % Value Growth 2020-2025
Table 36 NBO Company Shares of Ice Cream: % Value 2021-2025
Table 37 LBN Brand Shares of Ice Cream: % Value 2022-2025
Table 38 Forecast Sales of Ice Cream by Category: Volume 2025-2030
Table 39 Forecast Sales of Ice Cream by Category: Value 2025-2030
Table 40 Forecast Sales of Ice Cream by Category: % Volume Growth 2025-2030
Table 41 Forecast Sales of Ice Cream by Category: % Value Growth 2025-2030
SAVOURY SNACKS
Strong growth of savoury snacks with potential for further expansion
Nutrifoods leads savoury biscuits followed by Equator Foods
Small local grocers remains the go-to channel for savoury snacks
Modest forecast period growth dampened by inflation as consumers switch to local or unpackaged variants
Retail e-commerce develops as more retailers go online and develop omnichannels
Healthier eating trend promotes demand for low fat and low sodiium savoury snacks
Table 42 Sales of Savoury Snacks by Category: Volume 2020-2025
Table 43 Sales of Savoury Snacks by Category: Value 2020-2025
Table 44 Sales of Savoury Snacks by Category: % Volume Growth 2020-2025
Table 45 Sales of Savoury Snacks by Category: % Value Growth 2020-2025
Table 46 NBO Company Shares of Savoury Snacks: % Value 2021-2025
Table 47 LBN Brand Shares of Savoury Snacks: % Value 2022-2025
Table 48 Forecast Sales of Savoury Snacks by Category: Volume 2025-2030
Table 49 Forecast Sales of Savoury Snacks by Category: Value 2025-2030
Table 50 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2025-2030
Table 51 Forecast Sales of Savoury Snacks by Category: % Value Growth 2025-2030

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