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Rice, Pasta and Noodles in Israel

Published Nov 25, 2025
Length 27 Pages
SKU # EP20639309

Description

A moderate dip in inflation means growth in rice, pasta and noodles current value sales in Israel in 2025 is projected to fall below that recorded in 2024. Retail volume growth is also set to be down on the previous year, albeit only slightly, as consumers have continued to exercise greater caution in their spending habits amidst further price hikes and sustained pressure on household budgets. Nonetheless, overall demand has remained resilient due to the fact that rice and pasta – by far the mos...

Euromonitor International's Rice, Pasta and Noodles in Israel report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Noodles, Pasta, Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Rice, Pasta and Noodles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Rice, Pasta and Noodles in Israel
Euromonitor International
November 2025
List Of Contents And Tables
RICE, PASTA AND NOODLES IN ISRAEL
KEY DATA FINDINGS
2025 DEVELOPMENTS
Value-for-money and convenience factors help to maintain robust demand
INDUSTRY PERFORMANCE
Plain noodles is the fastest growing category
Rising interest in Italian cuisine boosts pasta consumption
WHAT’S NEXT?
Retail volume and current value sales expected to increase steadily
Healthier options will continue to win over consumers
Competitive pressures should encourage diversification of packaging mixes
COMPETITIVE LANDSCAPE
Sugat 1967 Ltd remains the clear leader but loses ground
East & West is the most dynamic player in value growth terms
CHANNELS
Discounters still the most important distribution channel
Forecourt retailers records the highest overall value growth rate
CATEGORY DATA
Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
Table 8 NBO Company Shares of Rice: % Value 2021-2025
Table 9 LBN Brand Shares of Rice: % Value 2022-2025
Table 10 NBO Company Shares of Pasta: % Value 2021-2025
Table 11 LBN Brand Shares of Pasta: % Value 2022-2025
Table 12 NBO Company Shares of Noodles: % Value 2021-2025
Table 13 LBN Brand Shares of Noodles: % Value 2022-2025
Table 14 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
Table 15 Distribution of Rice by Format: % Value 2020-2025
Table 16 Distribution of Pasta by Format: % Value 2020-2025
Table 17 Distribution of Noodles by Format: % Value 2020-2025
Table 18 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
Table 19 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
Table 20 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
Table 21 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN ISRAEL
EXECUTIVE SUMMARY
Staple foods shows a broadly resilient performance in 2025
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Efficacy of import reform policy muted by Red Sea security crisis
Health and wellness trend continues to gain momentum
Foodservice volume sales rebound strongly
WHAT’S NEXT?
Outlook for staple foods is bright on the whole
Rising health-consciousness will remain a key driver of innovation
COMPETITIVE LANDSCAPE
Osem Food Industries Ltd retains the overall lead in 2025
Sanlakol Ltd is the most dynamic player in terms of total value sales growth
CHANNELS
Discounters remains the leading distribution channel
E-commerce gains the most ground of any channel
MARKET DATA
Table 22 Sales of Staple Foods by Category: Volume 2020-2025
Table 23 Sales of Staple Foods by Category: Value 2020-2025
Table 24 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 25 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 27 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 28 Penetration of Private Label by Category: % Value 2020-2025
Table 29 Distribution of Staple Foods by Format: % Value 2020-2025
Table 30 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 31 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 32 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 33 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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