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Rice, Pasta and Noodles in Costa Rica

Publisher Euromonitor International
Published Nov 14, 2025
Length 25 Pages
SKU # EP20589622

Description

In 2025, Costa Rican consumers continue to favour pasta, rice, and noodles as affordable and filling meal options amid ongoing financial pressure. Noodles leads category growth, driven by convenience, flavour variety, and the rise of spicy and ethnic options. Demand for healthier, organic, and clean-label products is expanding, while premium and specialty imports remain limited by price sensitivity.

Euromonitor International's Rice, Pasta and Noodles in Costa Rica report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Noodles, Pasta, Rice.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Rice, Pasta and Noodles market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Rice, Pasta and Noodles in Costa Rica
Euromonitor International
November 2025
List Of Contents And Tables
RICE, PASTA AND NOODLES IN COSTA RICA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Affordable and filling pasta, rice, and noodles are essential items amid ongoing financial pressure
INDUSTRY PERFORMANCE
Rice, pasta and noodles benefits from consumers seeking affordable options
Noodles offer convenience and diversity
WHAT’S NEXT?
More product variety expected to continue to attract consumers
Expansion of organic and clean-label offerings
More affordable specialty products would attract consumers
COMPETITIVE LANDSCAPE
Leading Grupo Pelón distributes a wide variety of well-known brands
VIGUI continues to innovate and diversify its product line
CHANNELS
Small local grocers lead, benefiting from a widespread presence in the country
E-commerce continues to expand among consumers who value convenience
CATEGORY DATA
Table 1 Sales of Rice, Pasta and Noodles by Category: Volume 2020-2025
Table 2 Sales of Rice, Pasta and Noodles by Category: Value 2020-2025
Table 3 Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2020-2025
Table 4 Sales of Rice, Pasta and Noodles by Category: % Value Growth 2020-2025
Table 5 Sales of Instant Noodles by Leading Flavours: Rankings 2020-2025
Table 6 NBO Company Shares of Rice, Pasta and Noodles: % Value 2021-2025
Table 7 LBN Brand Shares of Rice, Pasta and Noodles: % Value 2022-2025
Table 8 NBO Company Shares of Rice: % Value 2021-2025
Table 9 LBN Brand Shares of Rice: % Value 2022-2025
Table 10 NBO Company Shares of Pasta: % Value 2021-2025
Table 11 LBN Brand Shares of Pasta: % Value 2022-2025
Table 12 NBO Company Shares of Noodles: % Value 2021-2025
Table 13 LBN Brand Shares of Noodles: % Value 2022-2025
Table 14 Distribution of Rice, Pasta and Noodles by Format: % Value 2020-2025
Table 15 Distribution of Rice by Format: % Value 2020-2025
Table 16 Distribution of Pasta by Format: % Value 2020-2025
Table 17 Distribution of Noodles by Format: % Value 2020-2025
Table 18 Forecast Sales of Rice, Pasta and Noodles by Category: Volume 2025-2030
Table 19 Forecast Sales of Rice, Pasta and Noodles by Category: Value 2025-2030
Table 20 Forecast Sales of Rice, Pasta and Noodles by Category: % Volume Growth 2025-2030
Table 21 Forecast Sales of Rice, Pasta and Noodles by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN COSTA RICA
EXECUTIVE SUMMARY
With budgets stretched, consumers remain highly price conscious
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Consumer Price Index (IPC) shows a decline in prices for several categories
Impact of declining tourism and contraband
Health and wellness driving demand for better-for-you products
Influence of social media and convenience
WHAT’S NEXT?
Increased interest in healthy and functional foods
Global flavours to gain traction
Rising influence of social media
COMPETITIVE LANDSCAPE
Consumers appreciate the freshness of artisanal products
Cía Numar SA benefits from its widely recognised and trusted brands
CHANNELS
Supermarkets lead, offering a wide product range, lower prices and convenience
Convenient e-commerce’s penetration continues to grow
Low prices attract
MARKET DATA
Table 22 Sales of Staple Foods by Category: Volume 2020-2025
Table 23 Sales of Staple Foods by Category: Value 2020-2025
Table 24 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 25 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 26 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 27 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 28 Penetration of Private Label by Category: % Value 2021-2025
Table 29 Distribution of Staple Foods by Format: % Value 2020-2025
Table 30 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 31 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 32 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 33 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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