
Retail Tissue in Hungary
Description
Supported by continuous price increases and growing consumer interest in newly launched and innovative products, retail tissue registered moderate current value sales growth in 2024. The largest category, toilet paper, saw rapid value sales growth despite already high sales. The increasing popularity of environmentally friendly and newly launched products was the main driver of this growth. For example, the recently introduced Regina Infinite toilet paper by Sofidel Hungary offers extended use d...
Euromonitor International's Retail Tissue in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Facial Tissues, Paper Tableware, Paper Towels, Toilet Paper.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Retail Tissue market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Retail Tissue in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Facial Tissues, Paper Tableware, Paper Towels, Toilet Paper.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Retail Tissue market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
20 Pages
- Retail Tissue in Hungary
- Euromonitor International
- March 2025
- List Of Contents And Tables
- RETAIL TISSUE IN HUNGARY
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Current value performance sustained by price increases and premiumisation in 2024
- Competitive landscape in retail tissue remains largely unchanged
- Hypermarkets leads once again but loses some share to e-commerce
- PROSPECTS AND OPPORTUNITIES
- Stable growth expected for retail tissue as the premiumisation trend continues
- E-commerce will continue its upward trajectory but will not threaten hypermarkets' position
- Focus on sustainability will shape product developments in retail tissue in the coming years
- CATEGORY DATA
- Table 1 Retail Sales of Tissue by Category: Value 2019-2024
- Table 2 Retail Sales of Tissue by Category: % Value Growth 2019-2024
- Table 3 NBO Company Shares of Retail Tissue: % Value 2020-2024
- Table 4 LBN Brand Shares of Retail Tissue: % Value 2021-2024
- Table 5 Forecast Retail Sales of Tissue by Category: Value 2024-2029
- Table 6 Forecast Retail Sales of Tissue by Category: % Value Growth 2024-2029
- TISSUE AND HYGIENE IN HUNGARY
- EXECUTIVE SUMMARY
- Tissue and hygiene in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for tissue and hygiene?
- MARKET INDICATORS
- Table 7 Birth Rates 2019-2024
- Table 8 Infant Population 2019-2024
- Table 9 Female Population by Age 2019-2024
- Table 10 Total Population by Age 2019-2024
- Table 11 Households 2019-2024
- Table 12 Forecast Infant Population 2024-2029
- Table 13 Forecast Female Population by Age 2024-2029
- Table 14 Forecast Total Population by Age 2024-2029
- Table 15 Forecast Households 2024-2029
- MARKET DATA
- Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2019-2024
- Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2019-2024
- Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2020-2024
- Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2021-2024
- Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2019-2024
- Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2019-2024
- Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2024
- Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2024-2029
- Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Pricing
Currency Rates
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