Report cover image

Premium and Luxury Cars in Taiwan

Published Nov 05, 2025
Length 19 Pages
SKU # EP20575519

Description

In 2025, retail value sales of premium and luxury cars in Taiwan rose by 11% to TWD291 billion. This category experienced significant growth, driven by strong demand for vehicles that are both eco-friendly and technologically advanced. This trend was supported by consumer demand for greener vehicles and regulatory measures aimed at reducing emissions, aligning with Taiwan's long-term objective of achieving net-zero emissions by 2050. For example, electric vehicles are exempt from the automobile...

Euromonitor International's Premium and Luxury Cars in Taiwan report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Premium and Luxury Cars market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Premium and Luxury Cars in Taiwan
Euromonitor International
November 2025
List Of Contents And Tables
PREMIUM AND LUXURY CARS IN TAIWAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Growing demand for eco-friendly luxury vehicles drives growth for premium and luxury cars
Luxury car buyers increasingly prioritise eco-friendly and tech-savvy options
Premium and luxury car brands drive electrification, performance, and comfort
PROSPECTS AND OPPORTUNITIES
Resilient demand from HNWIs and popularity of EVs set to drive growth
Luxury car buyers set to drive demand for electric vehicles, and players will respond
Consumers expected to be attracted by tech innovations and customisation
CATEGORY DATA
Table 1 Sales of Premium and Luxury Cars: Value 2020-2025
Table 2 Sales of Premium and Luxury Cars: % Value Growth 2020-2025
Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2020-2024
Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2021-2024
Table 5 Forecast Sales of Premium and Luxury Cars: Value 2025-2030
Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
LUXURY GOODS IN TAIWAN
EXECUTIVE SUMMARY
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2020-2025
Table 8 Sales of Luxury Goods by Category: % Value Growth 2020-2025
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
Table 10 NBO Company Shares of Luxury Goods: % Value 2020-2024
Table 11 LBN Brand Shares of Luxury Goods: % Value 2021-2024
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2025
Table 13 Forecast Sales of Luxury Goods by Category: Value 2025-2030
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

Search Inside Report

How Do Licenses Work?
Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.