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Premium and Luxury Cars in Germany

Publisher Euromonitor International
Published Apr 28, 2022
Length 17 Pages
SKU # EP17154476

Description

Premium and Luxury Cars in Germany

Sales of premium and luxury cars were inevitably hit hard by the pandemic in 2020, as many car manufacturers operated at lower capacity and showrooms were closed for business during the lockdown measures. On the consumer side, economic uncertainty forced some people to postpone their purchases of new cars or trade down to more affordable options, although the higher incomes of the customers of premium and luxury cars meant this was not a significant factor. Although sales declined, this category...

Euromonitor International's Premium and Luxury Cars in Germany report offers a comprehensive guide to the size and shape of the Premium and Luxury Cars market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Premium and Luxury Cars retailing along with the development of consumers’ shopping patterns. Forecasts to 2026 illustrate how the market is set to change

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Premium and Luxury Cars market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

17 Pages
Premium and Luxury Cars in Germany
Euromonitor International
April 2022
List Of Contents And Tables
PREMIUM AND LUXURY CARS IN GERMANY
KEY DATA FINDINGS
2021 DEVELOPMENTS
Sales rebound strongly in 2021
Top players consolidate their lead, while high-end niche brands fare well
Limelight on electric
PROSPECTS AND OPPORTUNITIES
Positive although slowing trajectory in the forecast period
The future is expected to be electric
More ways to afford luxury cars
CATEGORY DATA
Table 1 Sales of Premium and Luxury Cars: Value 2016-2021
Table 2 Sales of Premium and Luxury Cars: % Value Growth 2016-2021
Table 3 NBO Company Shares of Premium and Luxury Cars: % Value 2016-2020
Table 4 LBN Brand Shares of Premium and Luxury Cars: % Value 2017-2020
Table 5 Forecast Sales of Premium and Luxury Cars: Value 2021-2026
Table 6 Forecast Sales of Premium and Luxury Cars: % Value Growth 2021-2026
LUXURY GOODS IN GERMANY
EXECUTIVE SUMMARY
Strong recovery despite prolonged disruption caused by the pandemic
The pandemic necessitates the e-commerce route
Personal luxury brands keep losing ground to premium and luxury cars
Lockdowns in 2021 further improve the performance of e-commerce
Luxury goods expected to grow solidly across categories
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2016-2021
Table 8 Sales of Luxury Goods by Category: % Value Growth 2016-2021
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2016-2021
Table 10 NBO Company Shares of Luxury Goods: % Value 2016-2020
Table 11 LBN Brand Shares of Luxury Goods: % Value 2017-2020
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2021
Table 13 Forecast Sales of Luxury Goods by Category: Value 2021-2026
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2021-2026
DISCLAIMER
SOURCES
Summary 1 Research Sources

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