Pre-Paid Cards in Australia
Description
Pre-paid cards saw an increase in both circulation and transactions in Australia in 2025, in both closed- and open-loop terms. Open-loop cards are a popular gifting option in Australia, while closed-loop cards are regularly used by many local consumers for public transport travel.
Euromonitor International's Pre-Paid Card Transactions in Australia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Pre-Paid Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Pre-Paid Card Transactions in Australia report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Closed Loop Pre-Paid Card Transactions, Open Loop Pre-Paid Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Pre-Paid Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
23 Pages
- Pre-Paid Cards in Australia
- Euromonitor International
- January 2026
- List Of Contents And Tables
- PRE-PAID CARDS IN AUSTRALIA
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Gifting and public transportation use boost card numbers
- INDUSTRY PERFORMANCE
- Pre-paid cards maintain steady growth with high usage of gift cards and travel cards
- Transactions increase in 2025 in both open- and closed-loop pre-paid cards
- WHAT’S NEXT?
- Positive forecast with consumer habits expected to remain consistent
- State governments to roll out bank card payment options for public transportation
- Competitive landscape of pre-paid travel cards limited for new players
- COMPETITIVE LANDSCAPE
- Spending on gift cards and travel cards driving brand performance
- CBA gains by offering pre-paid travel card with numerous benefits
- CATEGORY DATA
- Table 1 Pre-paid Cards: Number of Cards in Circulation 2020-2025
- Table 2 Pre-paid Cards Transactions 2020-2025
- Table 3 Pre-paid Cards in Circulation: % Growth 2020-2025
- Table 4 Pre-paid Cards Transactions: % Growth 2020-2025
- Table 5 Closed Loop Pre-paid Cards Transactions 2020-2025
- Table 6 Closed Loop Pre-paid Cards Transactions: % Growth 2020-2025
- Table 7 Open Loop Pre-paid Cards Transactions 2020-2025
- Table 8 Open Loop Pre-paid Cards Transactions: % Growth 2020-2025
- Table 9 Pre-paid Cards: Number of Cards by Issuer 2020-2024
- Table 10 Pre-paid Cards: Number of Cards by Operator 2020-2024
- Table 11 Pre-paid Cards Transaction Value by Issuer 2020-2024
- Table 12 Pre-paid Cards Transaction Value by Operator 2020-2024
- Table 13 Closed Loop Pre-paid Cards: Number of Cards by Issuer 2020-2024
- Table 14 Closed Loop Pre-paid Cards: Number of Cards by Operator 2020-2024
- Table 15 Closed Loop Pre-paid Cards Transaction Value by Issuer 2020-2024
- Table 16 Closed Loop Pre-paid Cards Transaction Value by Operator 2020-2024
- Table 17 Open Loop Pre-paid Cards: Number of Cards by Issuer 2020-2024
- Table 18 Open Loop Pre-paid Cards: Number of Cards by Operator 2020-2024
- Table 19 Open Loop Pre-paid Cards Transaction Value by Issuer 2020-2024
- Table 20 Open Loop Pre-paid Cards Transaction Value by Operator 2020-2024
- Table 21 Forecast Pre-paid Cards: Number of Cards in Circulation 2025-2030
- Table 22 Forecast Pre-paid Cards Transactions 2025-2030
- Table 23 Forecast Pre-paid Cards in Circulation: % Growth 2025-2030
- Table 24 Forecast Pre-paid Cards Transactions: % Growth 2025-2030
- Table 25 Forecast Closed Loop Pre-paid Cards Transactions 2025-2030
- Table 26 Forecast Closed Loop Pre-paid Cards Transactions: % Growth 2025-2030
- Table 27 Forecast Open Loop Pre-paid Cards Transactions 2025-2030
- Table 28 Forecast Open Loop Pre-paid Cards Transactions: % Growth 2025-2030
- FINANCIAL CARDS AND PAYMENTS IN AUSTRALIA
- EXECUTIVE SUMMARY
- BNPL poses challenge to credit cards
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- Steady flow of new debit cards offsets decline in cards in circulation in other categories
- Cautious consumer behaviour impacts overall spending
- Increasing proportion of consumers make remote card payments
- WHAT’S NEXT?
- Debit cards will remain a key payment method in the years ahead
- Cash payments will likely continue to decline
- Ban on card surcharges on the horizon
- COMPETITIVE LANDSCAPE
- ‘Big Four’ banks maintain their dominance in 2025
- Visa remains the largest issuer, but Qantas sees rapid growth
- MARKET INDICATORS
- Table 29 Number of POS Terminals: Units 2020-2025
- Table 30 Number of ATMs: Units 2020-2025
- Table 31 Value Lost to Fraud 2020-2025
- Table 32 Card Expenditure by Location 2025
- Table 33 Financial Cards in Circulation by Type: % Number of Cards 2020-2025
- Table 34 Domestic versus Foreign Spend 2025
- MARKET DATA
- Table 35 Financial Cards by Category: Number of Cards in Circulation 2020-2025
- Table 36 Financial Cards by Category: Number of Accounts 2020-2025
- Table 37 Financial Cards Transactions by Category: Value 2020-2025
- Table 38 Financial Cards by Category: Number of Transactions 2020-2025
- Table 39 Consumer Payments by Category: Value 2020-2025
- Table 40 Consumer Payments by Category: Number of Transactions 2020-2025
- Table 41 M-Commerce by Category: Value 2020-2025
- Table 42 M-Commerce by Category: % Value Growth 2020-2025
- Table 43 Financial Cards: Number of Cards by Issuer 2020-2024
- Table 44 Financial Cards: Number of Cards by Operator 2020-2024
- Table 45 Financial Cards: Card Payment Transactions Value by Operator 2020-2024
- Table 46 Financial Cards: Card Payment Transactions Value by Issuer 2020-2024
- Table 47 Forecast Financial Cards by Category: Number of Cards in Circulation 2025-2030
- Table 48 Forecast Financial Cards by Category: Number of Accounts 2025-2030
- Table 49 Forecast Financial Cards Transactions by Category: Value 2025-2030
- Table 50 Forecast Financial Cards by Category: Number of Transactions 2025-2030
- Table 51 Forecast Consumer Payments by Category: Value 2025-2030
- Table 52 Forecast Consumer Payments by Category: Number of Transactions 2025-2030
- Table 53 Forecast M-Commerce by Category: Value 2025-2030
- Table 54 Forecast M-Commerce by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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