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Polishes in the US

Publisher Euromonitor International
Published Mar 04, 2025
Length 20 Pages
SKU # EP19813208

Description

Polishes in the US experienced notable retail volume and current value declines in 2024, with sales falling across all categories. The way in which consumers clean their homes has evolved. Convenience-driven solutions such as wet wipes and all-purpose liquid cleaners have largely replaced traditional polishes, which were once staples for spot-cleaning and care. As these newer alternatives offer quicker and easier application, the role of polishes such as floor polish, metal polish, and furniture...

Euromonitor International's Polishes in USA market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Polishes market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Polishes in the US
Euromonitor International
March 2025
List Of Contents And Tables
POLISHES IN THE US
KEY DATA FINDINGS
2024 DEVELOPMENTS
Polishes are losing their place in modern homes
From mainstream to niche: The rapid decline of shoe polish
Kiwi Brands maintains its share decline
PROSPECTS AND OPPORTUNITIES
Ongoing decline for polishes as consumer habits change
Retail e-commerce takes the lead as sales of traditional polishes decline
Sustainability will be an important trend in shoe polish, led by premium eco-friendly brands
CATEGORY DATA
Table 1 Sales of Polishes by Category: Value 2019-2024
Table 2 Sales of Polishes by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Polishes: % Value 2020-2024
Table 4 LBN Brand Shares of Polishes: % Value 2021-2024
Table 5 Forecast Sales of Polishes by Category: Value 2024-2029
Table 6 Forecast Sales of Polishes by Category: % Value Growth 2024-2029
HOME CARE IN THE US
EXECUTIVE SUMMARY
Home care in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for home care?
MARKET INDICATORS
Table 7 Households 2019-2024
MARKET DATA
Table 8 Sales of Home Care by Category: Value 2019-2024
Table 9 Sales of Home Care by Category: % Value Growth 2019-2024
Table 10 NBO Company Shares of Home Care: % Value 2020-2024
Table 11 LBN Brand Shares of Home Care: % Value 2021-2024
Table 12 Penetration of Private Label in Home Care by Category: % Value 2019-2024
Table 13 Distribution of Home Care by Format: % Value 2019-2024
Table 14 Distribution of Home Care by Format and Category: % Value 2024
Table 15 Forecast Sales of Home Care by Category: Value 2024-2029
Table 16 Forecast Sales of Home Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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