Although the rate of increase is expected to slow significantly compared with 2023, oral care in South Korea is set to see moderate retail current value growth in 2024. All categories saw expansion except electric toothbrush units. Despite being a highly mature category, steady positive growth continued, driven by premiumisation, an increase in the number of products used per capita, and the development of products tailored to individual oral health needs.
Euromonitor International's Oral Care in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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