Oral Care in Japan

Oral care in Japan has seen continuous retail current value growth since the pandemic, including in 2024, as consumers have become more aware of the link between oral hygiene and overall health. This led to rises in unit prices due to advances by brands in functionalities, and consumers’ willingness to purchase such products. As people returned to full-face interactions, there was increased consciousness about breath freshness and aesthetic appeal, boosting the demand for special care items such...

Euromonitor International's Oral Care in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Dental Floss, Denture Care, Mouth Fresheners, Mouthwashes/Dental Rinses, Tooth Whiteners, Toothbrushes, Toothpaste.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Oral Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.