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Nappies/Diapers/Pants in Canada

Publisher Euromonitor International
Published Mar 10, 2025
Length 22 Pages
SKU # EP19864007

Description

Value sales of nappies/diapers/pants marginally increased in 2024, reflecting a market stabilisation following inflationary peaks in previous years. The overall category saw limited volume growth as inflation eased in 2024, reducing pressure on disposable income. However, a marginal decline in live births in 2024 tempered growth prospects for nappies/diapers/pants. Unit price growth declined in 2024 compared to 2023 and 2022, aligning with increased consumer price sensitivity. Low price and valu...

Euromonitor International's Nappies/Diapers/Pants in Canada report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Disposable Pants, Nappies/Diapers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Nappies/Diapers/Pants market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Nappies/Diapers/Pants in Canada
Euromonitor International
March 2025
List Of Contents And Tables
NAPPIES/DIAPERS/PANTS IN CANADA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Value and volume growth impacted by easing inflationary conditions and declining birth rate
Kimberly-Clark and Procter & Gamble continue to lead
Digital presence becomes an integral part of channel strategy
PROSPECTS AND OPPORTUNITIES
The affordability and environmental benefits of cloth diapers present a significant challenge to disposable diapers
Continued value growth expected in nappies/diapers/pants in the forecast period
Sustainability features to drive brand differentiation and new releases
CATEGORY DATA
Table 1 Retail Sales of Nappies/Diapers/Pants by Category: Value 2019-2024
Table 2 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2019-2024
Table 3 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2020-2024
Table 4 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2021-2024
Table 5 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2024-2029
Table 6 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2024-2029
TISSUE AND HYGIENE IN CANADA
EXECUTIVE SUMMARY
Tissue and hygiene in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for tissue and hygiene?
MARKET INDICATORS
Table 7 Birth Rates 2019-2024
Table 8 Infant Population 2019-2024
Table 9 Female Population by Age 2019-2024
Table 10 Total Population by Age 2019-2024
Table 11 Households 2019-2024
Table 12 Forecast Infant Population 2024-2029
Table 13 Forecast Female Population by Age 2024-2029
Table 14 Forecast Total Population by Age 2024-2029
Table 15 Forecast Households 2024-2029
MARKET DATA
Table 16 Retail Sales of Tissue and Hygiene by Category: Value 2019-2024
Table 17 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2019-2024
Table 18 NBO Company Shares of Retail Tissue and Hygiene: % Value 2020-2024
Table 19 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2021-2024
Table 20 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2019-2024
Table 21 Distribution of Retail Tissue and Hygiene by Format: % Value 2019-2024
Table 22 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2024
Table 23 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2024-2029
Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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