
Menstrual Care in Bulgaria
Description
Menstrual Care in Bulgaria
In 2023, menstrual care in Bulgaria witnessed steady retail volume growth despite the continued unit price increases in the category. Price inflation was most notable at the beginning of the year when inflation was still at its peak from 2022. Despite the ongoing decline in the female population of menstrual age, sales of menstrual care are still performing well in volume terms. Consumers are spending more time outside the home and living increasingly active lifestyles, with an increased need fo...
Euromonitor International's Menstrual Care in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Menstrual Care Including Intimate Wipes, Pantyliners, Tampons, Towels.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Menstrual Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
22 Pages
- Menstrual Care in Bulgaria
- Euromonitor International
- March 2024
- List Of Contents And Tables
- MENSTRUAL CARE IN BULGARIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Stable performance in menstrual care
- Active lifestyles support growth of pantyliners and tampons
- Procter & Gamble leads with extensive product portfolio
- PROSPECTS AND OPPORTUNITIES
- Opportunities exist to drive value sales as consumption falls
- Product innovations to harness new technologies and sustainability issue
- Expansion of modern channel to extend distribution points in smaller cities
- CATEGORY DATA
- Table 1 Retail Sales of Menstrual Care by Category: Value 2018-2023
- Table 2 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
- Table 3 Retail Sales of Tampons by Application Format: % Value 2018-2023
- Table 4 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
- Table 5 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
- Table 6 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
- Table 7 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
- TISSUE AND HYGIENE IN BULGARIA
- EXECUTIVE SUMMARY
- Tissue and hygiene in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for tissue and hygiene?
- MARKET INDICATORS
- Table 8 Birth Rates 2018-2023
- Table 9 Infant Population 2018-2023
- Table 10 Female Population by Age 2018-2023
- Table 11 Total Population by Age 2018-2023
- Table 12 Households 2018-2023
- Table 13 Forecast Infant Population 2023-2028
- Table 14 Forecast Female Population by Age 2023-2028
- Table 15 Forecast Total Population by Age 2023-2028
- Table 16 Forecast Households 2023-2028
- MARKET DATA
- Table 17 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
- Table 18 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
- Table 19 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
- Table 20 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
- Table 21 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
- Table 22 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
- Table 23 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
- Table 24 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
- Table 25 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.