Men’s grooming in Switzerland posted good retail current value growth in 2024, despite stagnant retail volume sales. Retail current value growth amid stagnant retail volume sales was largely the result of factors seen in other beauty and personal care categories, such as price increases resulting from the rising costs of raw materials, packaging, energy, production and logistics.
Euromonitor International's Men's Grooming in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Men's Grooming market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
- Men's Grooming in Switzerland
- Euromonitor International
- May 2025
- List Of Contents And Tables
- MEN'S GROOMING IN SWITZERLAND
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Premium fragrances appeal to image-conscious men
- Procter & Gamble’s Gillette remains a trusted and highly popular brand name
- Beauty specialists increase brand and product ranges and space for men’s grooming
- PROSPECTS AND OPPORTUNITIES
- More sophisticated demand to push retail value growth
- Men’s grooming to embrace modern marketing and sales tools
- Natural and technology trends to coexist in men’s grooming
- CATEGORY DATA
- Table 1 Sales of Men’s Grooming by Category: Value 2019-2024
- Table 2 Sales of Men’s Grooming by Category: % Value Growth 2019-2024
- Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2021-2024
- Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2021-2024
- Table 5 NBO Company Shares of Men’s Grooming: % Value 2020-2024
- Table 6 LBN Brand Shares of Men’s Grooming: % Value 2021-2024
- Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2021-2024
- Table 8 Forecast Sales of Men’s Grooming by Category: Value 2024-2029
- Table 9 Forecast Sales of Men’s Grooming by Category: % Value Growth 2024-2029
- BEAUTY AND PERSONAL CARE IN SWITZERLAND
- EXECUTIVE SUMMARY
- Beauty and personal care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for beauty and personal care ?
- MARKET DATA
- Table 10 Sales of Beauty and Personal Care by Category: Value 2019-2024
- Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
- Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
- Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
- Table 16 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
- Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
- Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
- Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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