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Meals and Soups in Tunisia

Publisher Euromonitor International
Published Jan 19, 2026
Length 21 Pages
SKU # EP20807770

Description

Demand for ready meals and soups in Tunisia remains concentrated among urban, young, working consumers, who value convenience and time-saving solutions due to busy lifestyles. By contrast, home-cooked recipes continue to dominate among older and more traditional households. Small local grocers remains the main distribution channel, especially for shelf stable products, while discounter Aziza attracts price-sensitive shoppers with private label offerings and promotions. Looking ahead, convenience...

Euromonitor International's Meals and Soups in Tunisia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2021-2025, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Food Kits, Pizza, Prepared Salads, Ready Meals, Soup.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Meals and Soups market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
Meals and Soups in Tunisia
Euromonitor International
January 2026
List Of Contents And Tables
MEALS AND SOUPS IN TUNISIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Urban convenience sustains demand
INDUSTRY PERFORMANCE
Rising prices drive value growth amid stagnant demand
Convenience and local flavour innovation boost value growth in ready meals
WHAT’S NEXT?
Busy lifestyles and rising prices will drive growth but urban restaurant delivery services could impede further development
Health and wellness will remain minor focus
Limited innovation anticipated
COMPETITIVE LANDSCAPE
Maghreb Food SA leads highly fragmented category
Société Des Conserves Modernes du Cap Bon’s affordable offerings appeal to price-sensitive consumers
CHANNELS
Small local grocers remains leading channel
Discounter Aziza gains ground
CATEGORY DATA
Table 1 Sales of Meals and Soups by Category: Volume 2020-2025
Table 2 Sales of Meals and Soups by Category: Value 2020-2025
Table 3 Sales of Meals and Soups by Category: % Volume Growth 2020-2025
Table 4 Sales of Meals and Soups by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Meals and Soups: % Value 2021-2025
Table 6 LBN Brand Shares of Meals and Soups: % Value 2022-2025
Table 7 Distribution of Meals and Soups by Format: % Value 2020-2025
Table 8 Forecast Sales of Meals and Soups by Category: Volume 2025-2030
Table 9 Forecast Sales of Meals and Soups by Category: Value 2025-2030
Table 10 Forecast Sales of Meals and Soups by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of Meals and Soups by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
COOKING INGREDIENTS AND MEALS IN TUNISIA
EXECUTIVE SUMMARY
Urbanisation drives demand but affordability remains key
KEY TRENDS
INDUSTRY PERFORMANCE
Rising prices limit demand
Health and wellness is emerging trend
Growing demand for convenient meal solutions
WHAT’S NEXT?
Modernisation and convenience to drive growth
Continued focus on everyday value
Private label will gain traction
COMPETITIVE LANDSCAPE
Lesieur Cristal SA leads sales as the OCT loses ground
Dr Oetker Gias Sarl gains traction with Vanoise Ma Créme à Tartiner
CHANNELS
Small local grocers continue to dominate distribution
Discounters is fastest growing channel
MARKET DATA
Table 12 Sales of Cooking Ingredients and Meals by Category: Volume 2020-2025
Table 13 Sales of Cooking Ingredients and Meals by Category: Value 2020-2025
Table 14 Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2020-2025
Table 15 Sales of Cooking Ingredients and Meals by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Cooking Ingredients and Meals: % Value 2021-2025
Table 17 LBN Brand Shares of Cooking Ingredients and Meals: % Value 2022-2025
Table 18 Penetration of Private Label by Category: % Value 2020-2025
Table 19 Distribution of Cooking Ingredients and Meals by Format: % Value 2020-2025
Table 20 Forecast Sales of Cooking Ingredients and Meals by Category: Volume 2025-2030
Table 21 Forecast Sales of Cooking Ingredients and Meals by Category: Value 2025-2030
Table 22 Forecast Sales of Cooking Ingredients and Meals by Category: % Volume Growth 2025-2030
Table 23 Forecast Sales of Cooking Ingredients and Meals by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
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