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Luxury Goods in Turkey

Publisher Euromonitor International
Published Sep 30, 2025
Length 47 Pages
SKU # EP20464008

Description

Luxury goods in Turkey followed a measured growth trajectory in 2025, driven by steady recovery trends despite ongoing macroeconomic challenges. Although inflation had marginally declined compared to the previous year, it remained elevated, constraining discretionary spending among mid-income groups and prompting a cautious approach to luxury purchases. The industry's growth was primarily supported by sustained demand from high-net-worth individuals and a rebound in international tourism, which...

Euromonitor International's Luxury Goods in Turkey report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Luxury Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

47 Pages
Luxury Goods in Turkey
Euromonitor International
September 2025
List Of Contents And Tables
LUXURY GOODS IN TURKEY
EXECUTIVE SUMMARY
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
MARKET DATA
Table 1 Sales of Luxury Goods by Category: Value 2020-2025
Table 2 Sales of Luxury Goods by Category: % Value Growth 2020-2025
Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
Table 4 NBO Company Shares of Luxury Goods: % Value 2020-2024
Table 5 LBN Brand Shares of Luxury Goods: % Value 2021-2024
Table 6 Distribution of Luxury Goods by Format and Category: % Value 2025
Table 7 Forecast Sales of Luxury Goods by Category: Value 2025-2030
Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources
EXPERIENTIAL LUXURY IN TURKEY
KEY DATA FINDINGS
2025 DEVELOPMENTS
More luxury consumers prioritise bespoke experiences over product acquisition
Luxury hospitality brands drive growth through local culture and food
Growing demand for personalised luxury experiences drives growth
PROSPECTS AND OPPORTUNITIES
Affluent inbound tourists to contribute to growth in experiential luxury
Experiential luxury anticipated to shift towards culture and wellness
Luxury providers will adopt eco-friendly practices to drive differentiation
CATEGORY DATA
Table 9 Sales of Experiential Luxury by Category: Value 2020-2025
Table 10 Sales of Experiential Luxury by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Experiential Luxury: % Value 2020-2024
Table 12 LBN Brand Shares of Experiential Luxury: % Value 2021-2024
Table 13 Forecast Sales of Experiential Luxury by Category: Value 2025-2030
Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FINE WINES/CHAMPAGNE AND SPIRITS IN TURKEY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Evolving consumer preferences drive growth for fine wines/champagne and spirits
The leaders grow, but some smaller players launch products and also perform well
Limited distribution and marketing opportunities for premium alcoholic drinks
PROSPECTS AND OPPORTUNITIES
Growing demand for premium local, authentic experiences set to drive growth
Luxury brands will need to adapt to mindful drinking and the sustainability trend
Growing demand off-trade consumption expected to drive growth for luxury spirits
CATEGORY DATA
Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2020-2025
Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2020-2024
Table 18 LBN Brand Shares of Fine Wines/Champagne and Spirits: % Value 2021-2024
Table 19 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2020-2025
Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2025-2030
Table 21 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
PREMIUM AND LUXURY CARS IN TURKEY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Luxury buyers increasingly demand sustainable premium and luxury cars
Advanced technological offerings contribute to sales expansion
Luxury car brands drive growth through innovation and customisation
PROSPECTS AND OPPORTUNITIES
Anticipated growth in demand as consumers look for stylish designs and advanced technology, but challenges will remain
Sustainable features set to drive growth for premium and luxury cars
Technological advancements, safety improvements, and customisation expected to contribute to growth
CATEGORY DATA
Table 22 Sales of Premium and Luxury Cars: Value 2020-2025
Table 23 Sales of Premium and Luxury Cars: % Value Growth 2020-2025
Table 24 NBO Company Shares of Premium and Luxury Cars: % Value 2020-2024
Table 25 LBN Brand Shares of Premium and Luxury Cars: % Value 2021-2024
Table 26 Forecast Sales of Premium and Luxury Cars: Value 2025-2030
Table 27 Forecast Sales of Premium and Luxury Cars: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
PERSONAL LUXURY IN TURKEY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Designer apparel and footwear (ready-to-wear)
Luxury eyewear
Luxury jewellery
Luxury leather goods
Luxury wearables
Luxury timepieces
Luxury writing instruments and stationery
Super premium beauty and personal care
PROSPECTS AND OPPORTUNITIES
Sustainable practices set to drive future growth in personal luxury
Luxury brands to adopt transparency and customisation to boost consumer trust
Luxury retailers must adapt to evolving consumer preferences and technology
CATEGORY DATA
Table 28 Sales of Personal Luxury by Category: Value 2020-2025
Table 29 Sales of Personal Luxury by Category: % Value Growth 2020-2025
Table 30 NBO Company Shares of Personal Luxury: % Value 2020-2024
Table 31 LBN Brand Shares of Personal Luxury: % Value 2021-2024
Table 32 Distribution of Personal Luxury by Format: % Value 2020-2025
Table 33 Forecast Sales of Personal Luxury by Category: Value 2025-2030
Table 34 Forecast Sales of Personal Luxury by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER

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