Hypermarkets in South Africa

Hypermarkets saw current value growth in South Africa in 2024. The expansion of hypermarkets remains relatively muted due to the economic environment, prompting operators to prioritise formats that meet consumers’ evolving needs. A prominent example is Massmart converting four Game stores into Makro Express, a smaller format of its warehouse club, Makro. This move aims to leverage Makro's stronger brand presence compared to Game, which has struggled despite adding fresh food sections. With Makro...

Euromonitor International's Hypermarkets in South Africa report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Hypermarkets market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.