
Home Care in Costa Rica
Description
In 2024, Costa Rica's GDP expanded for the fourth consecutive year, while inflation eased, and the foreign-exchange value of the Costa Rica colon (CRC) appreciated for the second consecutive year. This positive economic performance boosted demand for home care, with a modest acceleration in retail volume sales. However, the rate of growth in retail current value sales slowed significantly, due in large part to a slowdown in the rate of unit price growth. Although many home care products are manu...
Euromonitor International's Home Care in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Home Care in Costa Rica market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Home Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
52 Pages
- Home Care in Costa Rica
- Euromonitor International
- February 2025
- List Of Contents And Tables
- HOME CARE IN COSTA RICA
- EXECUTIVE SUMMARY
- Home care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retailing developments
- What next for home care?
- MARKET INDICATORS
- Table 1 Households 2019-2024
- MARKET DATA
- Table 2 Sales of Home Care by Category: Value 2019-2024
- Table 3 Sales of Home Care by Category: % Value Growth 2019-2024
- Table 4 NBO Company Shares of Home Care: % Value 2020-2024
- Table 5 LBN Brand Shares of Home Care: % Value 2021-2024
- Table 6 Penetration of Private Label in Home Care by Category: % Value 2019-2024
- Table 7 Distribution of Home Care by Format: % Value 2019-2024
- Table 8 Distribution of Home Care by Format and Category: % Value 2024
- Table 9 Forecast Sales of Home Care by Category: Value 2024-2029
- Table 10 Forecast Sales of Home Care by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- LAUNDRY CARE IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Prices decrease, as currency revaluation reduces raw material costs
- Liquid detergents continue to gain ground
- Companies reduced pack sizes to limit price hikes
- PROSPECTS AND OPPORTUNITIES
- Distribution of liquid detergents will be widened
- Suavitel to maintain dominance in fabric softeners
- Strong focus on sustainability
- CATEGORY INDICATORS
- Table 11 Household Possession of Washing Machines 2019-2024
- CATEGORY DATA
- Table 12 Sales of Laundry Care by Category: Value 2019-2024
- Table 13 Sales of Laundry Care by Category: % Value Growth 2019-2024
- Table 14 Sales of Laundry Aids by Category: Value 2019-2024
- Table 15 Sales of Laundry Aids by Category: % Value Growth 2019-2024
- Table 16 Sales of Laundry Detergents by Category: Value 2019-2024
- Table 17 Sales of Laundry Detergents by Category: % Value Growth 2019-2024
- Table 18 NBO Company Shares of Laundry Care: % Value 2020-2024
- Table 19 LBN Brand Shares of Laundry Care: % Value 2021-2024
- Table 20 NBO Company Shares of Laundry Aids: % Value 2020-2024
- Table 21 LBN Brand Shares of Laundry Aids: % Value 2021-2024
- Table 22 NBO Company Shares of Laundry Detergents: % Value 2020-2024
- Table 23 LBN Brand Shares of Laundry Detergents: % Value 2021-2024
- Table 24 Forecast Sales of Laundry Care by Category: Value 2024-2029
- Table 25 Forecast Sales of Laundry Care by Category: % Value Growth 2024-2029
- DISHWASHING IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Prices decrease due to lower production costs
- Colgate-Palmolive’s Axion loses retail value share as competition intensifies
- Hand dishwashing remains dominant
- PROSPECTS AND OPPORTUNITIES
- Consumers will continue to shift from cream/paste to liquid options
- Penetration of automatic dishwashers will boost sales of automatic dishwashing
- Private label will continue to gain ground
- CATEGORY INDICATORS
- Table 26 Household Possession of Dishwashers 2019-2024
- CATEGORY DATA
- Table 27 Sales of Dishwashing by Category: Value 2019-2024
- Table 28 Sales of Dishwashing by Category: % Value Growth 2019-2024
- Table 29 NBO Company Shares of Dishwashing: % Value 2020-2024
- Table 30 LBN Brand Shares of Dishwashing: % Value 2021-2024
- Table 31 Forecast Sales of Dishwashing by Category: Value 2024-2029
- Table 32 Forecast Sales of Dishwashing by Category: % Value Growth 2024-2029
- SURFACE CARE IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Price stabilization boosts retail volume sales
- All-purpose cleaning wipes lose momentum as COVID-19 threat fades
- Led by Reckitt Benckiser, international players remain dominant
- PROSPECTS AND OPPORTUNITIES
- Surface care to grow in popularity as an alternative to bleach
- Private label offer will broaden
- Focus on sustainability will deepen
- CATEGORY DATA
- Table 33 Sales of Surface Care by Category: Value 2019-2024
- Table 34 Sales of Surface Care by Category: % Value Growth 2019-2024
- Table 35 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2019-2024
- Table 36 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2019-2024
- Table 37 NBO Company Shares of Surface Care: % Value 2020-2024
- Table 38 LBN Brand Shares of Surface Care: % Value 2021-2024
- Table 39 Forecast Sales of Surface Care by Category: Value 2024-2029
- Table 40 Forecast Sales of Surface Care by Category: % Value Growth 2024-2029
- BLEACH IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Currency revaluation leads to price stabilisation, boosting retail volume sales of bleach
- Private label gains ground with affordable options
- Spread of dengue fever supports bleach demand
- PROSPECTS AND OPPORTUNITIES
- Modern grocery retailers lead retail value sales
- Bleach will face increased competition from more specialised alternatives
- Heightened sustainability concerns could weigh on demand for bleach
- CATEGORY DATA
- Table 41 Sales of Bleach: Value 2019-2024
- Table 42 Sales of Bleach: % Value Growth 2019-2024
- Table 43 NBO Company Shares of Bleach: % Value 2020-2024
- Table 44 LBN Brand Shares of Bleach: % Value 2021-2024
- Table 45 Forecast Sales of Bleach: Value 2024-2029
- Table 46 Forecast Sales of Bleach: % Value Growth 2024-2029
- TOILET CARE IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Toilet care remains underdeveloped
- International players remain dominant
- Modern grocery retailers dominate sales
- PROSPECTS AND OPPORTUNITIES
- Increased affordability will boost retail volume sales growth
- Private label offer will widen
- Rim blocks will continue to lead sales
- CATEGORY DATA
- Table 47 Sales of Toilet Care by Category: Value 2019-2024
- Table 48 Sales of Toilet Care by Category: % Value Growth 2019-2024
- Table 49 NBO Company Shares of Toilet Care: % Value 2020-2024
- Table 50 LBN Brand Shares of Toilet Care: % Value 2021-2024
- Table 51 Forecast Sales of Toilet Care by Category: Value 2024-2029
- Table 52 Forecast Sales of Toilet Care by Category: % Value Growth 2024-2029
- POLISHES IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Increased competition from surface care weighs on polishes
- International players lead sales, but innovation is lacking
- Modern floors and furniture reduce the use of polishes
- PROSPECTS AND OPPORTUNITIES
- Multi-purpose cleaners will continue to cannibalise polishes
- Retailers uninterested in developing private label options in polishes
- Casualisation of footwear and hybrid work patterns will limit demand growth for shoe polish
- CATEGORY DATA
- Table 53 Sales of Polishes by Category: Value 2019-2024
- Table 54 Sales of Polishes by Category: % Value Growth 2019-2024
- Table 55 NBO Company Shares of Polishes: % Value 2020-2024
- Table 56 LBN Brand Shares of Polishes: % Value 2021-2024
- Table 57 Forecast Sales of Polishes by Category: Value 2024-2029
- Table 58 Forecast Sales of Polishes by Category: % Value Growth 2024-2029
- AIR CARE IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Price stabilization supports retail volume sales of air care
- Glade’s dominance deepens
- Limited edition offerings attract consumers
- PROSPECTS AND OPPORTUNITIES
- Small local grocers will grow in importance as a distribution channel
- Private label will emerge as a serious competitor
- Electric air fresheners will continue to exhibit the most dynamic growth
- CATEGORY DATA
- Table 59 Sales of Air Care by Category: Value 2019-2024
- Table 60 Sales of Air Care by Category: % Value Growth 2019-2024
- Table 61 NBO Company Shares of Air Care: % Value 2020-2024
- Table 62 LBN Brand Shares of Air Care: % Value 2021-2024
- Table 63 Forecast Sales of Air Care by Category: Value 2024-2029
- Table 64 Forecast Sales of Air Care by Category: % Value Growth 2024-2029
- HOME INSECTICIDES IN COSTA RICA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Disease outbreaks support strong demand growth
- Despite health and environmental concerns, spray/aerosol remains the top performer
- Small brands gain ground
- PROSPECTS AND OPPORTUNITIES
- Electric insecticides will be the most dynamic category
- Demand for affordable options will continue to boost small brands
- Prevention policies will limit growth in retail constant value sales of home insecticides
- CATEGORY DATA
- Table 65 Sales of Home Insecticides by Category: Value 2019-2024
- Table 66 Sales of Home Insecticides by Category: % Value Growth 2019-2024
- Table 67 NBO Company Shares of Home Insecticides: % Value 2020-2024
- Table 68 LBN Brand Shares of Home Insecticides: % Value 2021-2024
- Table 69 Forecast Sales of Home Insecticides by Category: Value 2024-2029
- Table 70 Forecast Sales of Home Insecticides by Category: % Value Growth 2024-2029
Pricing
Currency Rates
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