Health and Beauty Specialists in Germany

Value sales of beauty specialists Germany continued to recover in 2024, although growth was slower compared to the previous year. For many channel players, investing in an omnichannel presence and using new technologies remains an increasing focus. In June 2024, leading beauty specialist Parfümerie Douglas GmbH announced that it was designing an AI-powered beauty advisor chatbot. This innovation aims to enhance the consumer experience by offering personalised product recommendations, beauty tips...

Euromonitor International's Health and Beauty Specialists in Germany report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Beauty Specialists, Health and Personal Care Stores, Optical Goods Stores, Pharmacies.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Health and Beauty Specialists market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.


Health and Beauty Specialists in Germany
Euromonitor International
May 2025
List Of Contents And Tables
HEALTH AND BEAUTY SPECIALISTS IN GERMANY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales of beauty specialists continue to recover in 2024
Health concerns support sales of pharmacies and optical goods stores
Wide price range benefits health and personal care stores
PROSPECTS AND OPPORTUNITIES
Positive outlook for health and beauty specialists in Germany
Challenges in the competitive landscape of pharmacies
Differentiation and loyalty set to become increasingly important
CHANNEL DATA
Table 1 Health and Beauty Specialists: Value Sales, Outlets and Selling Space 2019-2024
Table 2 Health and Beauty Specialists: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 3 Sales in Health and Beauty Specialists by Channel: Value 2019-2024
Table 4 Sales in Health and Beauty Specialists by Channel: % Value Growth 2019-2024
Table 5 Health and Beauty Specialists GBO Company Shares: % Value 2020-2024
Table 6 Health and Beauty Specialists GBN Brand Shares: % Value 2021-2024
Table 7 Health and Beauty Specialists LBN Brand Shares: Outlets 2021-2024
Table 8 Health and Beauty Specialists Forecasts: Value Sales, Outlets and Selling Space 2024-2029
Table 9 Health and Beauty Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
Table 10 Forecast Sales in Health and Beauty Specialists by Channel: Value 2024-2029
Table 11 Forecast Sales in Health and Beauty Specialists by Channel: % Value Growth 2024-2029
RETAIL IN GERMANY
EXECUTIVE SUMMARY
Retail in 2024: The big picture
Similar growth rates for discounters and supermarkets, while interest in organic food and drinks continues to rise
Enhancing retail success through omnichannel integration
What next for retail?
OPERATING ENVIRONMENT
Informal retail
Opening hours for physical retail
Summary 1 Standard Opening Hours by Channel Type 2024
Seasonality
Christmas
Summer Sales
MARKET DATA
Table 12 Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2019-2024
Table 13 Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2019-2024
Table 14 Sales in Retail Offline by Channel: Value 2019-2024
Table 15 Sales in Retail Offline by Channel: % Value Growth 2019-2024
Table 16 Retail Offline Outlets by Channel: Units 2019-2024
Table 17 Retail Offline Outlets by Channel: % Unit Growth 2019-2024
Table 18 Sales in Retail E-Commerce by Product: Value 2019-2024
Table 19 Sales in Retail E-Commerce by Product: % Value Growth 2019-2024
Table 20 Grocery Retailers: Value Sales, Outlets and Selling Space 2019-2024
Table 21 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 22 Sales in Grocery Retailers by Channel: Value 2019-2024
Table 23 Sales in Grocery Retailers by Channel: % Value Growth 2019-2024
Table 24 Grocery Retailers Outlets by Channel: Units 2019-2024
Table 25 Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 26 Non-Grocery Retailers: Value Sales, Outlets and Selling Space 2019-2024
Table 27 Non-Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2019-2024
Table 28 Sales in Non-Grocery Retailers by Channel: Value 2019-2024
Table 29 Sales in Non-Grocery Retailers by Channel: % Value Growth 2019-2024
Table 30 Non-Grocery Retailers Outlets by Channel: Units 2019-2024
Table 31 Non-Grocery Retailers Outlets by Channel: % Unit Growth 2019-2024
Table 32 Retail GBO Company Shares: % Value 2020-2024
Table 33 Retail GBN Brand Shares: % Value 2021-2024
Table 34 Retail Offline GBO Company Shares: % Value 2020-2024
Table 35 Retail Offline GBN Brand Shares: % Value 2021-2024
Table 36 Retail Offline LBN Brand Shares: Outlets 2021-2024
Table 37 Retail E-Commerce GBO Company Shares: % Value 2020-2024
Table 38 Retail E-Commerce GBN Brand Shares: % Value 2021-2024
Table 39 Grocery Retailers GBO Company Shares: % Value 2020-2024
Table 40 Grocery Retailers GBN Brand Shares: % Value 2021-2024
Table 41 Grocery Retailers LBN Brand Shares: Outlets 2021-2024
Table 42 Non-Grocery Retailers GBO Company Shares: % Value 2020-2024
Table 43 Non-Grocery Retailers GBN Brand Shares: % Value 2021-2024
Table 44 Non-Grocery Retailers LBN Brand Shares: Outlets 2021-2024
Table 45 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: Value 2024-2029
Table 46 Forecast Sales in Retail by Retail Offline vs Retail E-Commerce: % Value Growth 2024-2029
Table 47 Forecast Sales in Retail Offline by Channel: Value 2024-2029
Table 48 Forecast Sales in Retail Offline by Channel: % Value Growth 2024-2029
Table 49 Forecast Retail Offline Outlets by Channel: Units 2024-2029
Table 50 Forecast Retail Offline Outlets by Channel: % Unit Growth 2024-2029
Table 51 Forecast Sales in Retail E-Commerce by Product: Value 2024-2029
Table 52 Forecast Sales in Retail E-Commerce by Product: % Value Growth 2024-2029
Table 53 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2024-2029
Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
Table 55 Forecast Sales in Grocery Retailers by Channel: Value 2024-2029
Table 56 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2024-2029
Table 57 Forecast Grocery Retailers Outlets by Channel: Units 2024-2029
Table 58 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2024-2029
Table 59 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2024-2029
Table 60 Non-Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2024-2029
Table 61 Forecast Sales in Non-Grocery Retailers by Channel: Value 2024-2029
Table 62 Forecast Sales in Non-Grocery Retailers by Channel: % Value Growth 2024-2029
Table 63 Forecast Non-Grocery Retailers Outlets by Channel: Units 2024-2029
Table 64 Forecast Non-Grocery Retailers Outlets by Channel: % Unit Growth 2024-2029
DISCLAIMER
SOURCES
Summary 2 Research Sources

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