Category: Hair Care
Hair Care market research reports by Euromonitor International
-
Beauty and Personal Care Packaging in Canada
Beauty and Personal Care Packaging in Canada The growth of skin care packaging in Canada can be attributed to an increasing demand for skin care products as Canadians place a greater emphasis on self-care and wellness. This has led to a greater need for packaging solutions that accommodate the diver ... Read More
-
Premium Beauty and Personal Care in Cameroon
Premium Beauty and Personal Care in Cameroon The premium beauty and personal care category in Cameroon is still niche due to low demand as the target audience remains small. This has been a key reason why it has been a struggle to have established beauty specialists that focus solely on the sale of ... Read More
-
Hair Care in Cameroon
Hair Care in Cameroon Hair breakages and scalp issues are some of the leading hair problems in Cameroon, which is why demand for conditioners and shampoos is on a growth trajectory. For scalp issues, dandruff is the main problem with the hot tropical climate in the country one of the main catalysts ... Read More
-
Premium Beauty and Personal Care in Kenya
Premium Beauty and Personal Care in Kenya Whilst premium beauty and personal care remains more niche than its mass counterparts, due to inflationary pressures leading to lower consumer spending power, the premium segment still holds great potential. For example, there is an increased awareness among ... Read More
-
Baby and Child-Specific Products in Cameroon
Baby and Child-Specific Products in Cameroon Sensitisation campaigns of new mothers post birth and increased access to information on infant care is having an impact on the way most parents take care of their infants. There is a growing shift from the use of alternative cleaning techniques such as t ... Read More
-
Beauty and Personal Care in Cameroon
Beauty and Personal Care in Cameroon The beauty and personal care market in Cameroon has great economic potential. However, some sectors, such as colour cosmetics are still heavily characterised by imported products. Imports of colour cosmetics and skin care products in volume terms increased signif ... Read More
-
Premium Beauty and Personal Care in Austria
Premium Beauty and Personal Care in Austria Premium beauty and personal care recorded strong retail current value terms in 2022. The retail current value growth rate was higher than that seen in mass beauty and personal care. The reasons for this performance were, on the one hand, significant price ... Read More
-
Hair Care in Austria
Hair Care in Austria Hair care generates a healthy share of overall beauty and personal care retail sales in Austria. In 2022, hair care accounted for the second-highest retail value share in beauty and personal care, behind skin care. The demand for hair care was stable in 2022, with flat retail vo ... Read More
-
Mass Beauty and Personal Care in Austria
Mass Beauty and Personal Care in Austria Mass beauty and personal care continued to account for the vast majority of overall beauty and personal care retail value and volume sales in 2022. Mass beauty and personal care recorded strong growth in retail current value terms, albeit boosted by high infl ... Read More
-
Mass Beauty and Personal Care in Cameroon
Mass Beauty and Personal Care in Cameroon The “Made in Cameroon” logo, one which started in the food industry, has rapidly gained traction and spread across other industries including beauty and personal care. As the Cameroonian government touted its import substitution policy in order to boost the ... Read More
-
Mass Beauty and Personal Care in Kenya
Mass Beauty and Personal Care in Kenya Mass brands saw popularity in 2022, thanks to their lower prices being favoured by price-sensitive consumers facing inflationary pressures. Indeed, consumers are prioritising essentials over luxury items, which is also a continuation of trends seen during the e ... Read More
-
Hair Care in Kenya
Hair Care in Kenya With increasing hair care awareness among consumers, there is a growing trend towards natural hair and natural hair styles, and away from chemically straightened hair, which has led to many women cutting their relaxed hair. Euromonitor International's Hair Care in Kenya report off ... Read More
-
Where Consumers Shop for Beauty and Personal Care
Where Consumers Shop for Beauty and Personal Care Beauty and personal care sales fell in 2022, amid strong inflationary pressure. Consumers are looking for convenience and are decreasingly channel loyal. In this scenario, retailers have widely adopted omnichannel strategies. E-commerce has seen stro ... Read More
-
Hair Care in Australia
Hair Care in Australia Despite a marginal decline in retail volume sales in 2022, as local consumers shifted back to pre-pandemic lifestyles and routines, including less time working from home and less time to pamper themselves, overall demand for hair care remained higher than 2019 levels. Products ... Read More
-
Hair Care in Hong Kong, China
Hair Care in Hong Kong, China Hair care in Hong Kong experienced a major shift towards the end of the review period, with the emergence of the “skinification” trend. This trend involves the incorporation of skin care ingredients into hair care, driven by consumers' desire for a more holistic approac ... Read More
-
Beauty and Personal Care in Myanmar
Beauty and Personal Care in Myanmar Modest sales growth was seen in beauty and personal care in 2022 as household spending remained under pressure. The exchange value of the kyat continued to slide in the wake of the 2021 military coup, although demand continued to increase as consumers began spendi ... Read More
-
Hair Care in Pakistan
Hair Care in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy crisis stemming from th ... Read More
-
Premium Beauty and Personal Care in Uzbekistan
Premium Beauty and Personal Care in Uzbekistan Premium beauty and personal care remains a niche in Uzbekistan, with the majority of the population not being able to afford products in the premium segment. Even the better-off consumers in major cities and in the capital city of Tashkent have low purc ... Read More
-
Hair Care in Uzbekistan
Hair Care in Uzbekistan Hair care is seeing healthy sales, supported by ongoing demand for basic and mass products in the category. Furthermore, since consumers have returned to sociable out-of-home lifestyles, they have been paying more attention to their personal grooming again – for example, wash ... Read More
-
Premium Beauty and Personal Care in Pakistan
Premium Beauty and Personal Care in Pakistan While in 2022 Pakistan largely put the disruptions caused by the pandemic behind it, there were other challenges. Massive devaluation of the Pakistani rupee against major world currencies and spiralling double-digit inflation, partly caused by the energy ... Read More
-
Hair Care in Slovenia
Hair Care in Slovenia Hair care is one of the fastest growing categories in beauty and personal care. While hair was not as severely impacted by the pandemic lockdowns as other products such as fragrances and colour cosmetics, it was sill negatively impacted and suffered a decline in value and volum ... Read More
-
Mass Beauty and Personal Care in Uzbekistan
Mass Beauty and Personal Care in Uzbekistan Uzbekistan is not a wealthy country and the ongoing economic instability, on a global level, is leading consumers in the county to become increasingly price-sensitive. In turn, this is benefiting sales in mass beauty and personal care over premium options. ... Read More
-
Premium Beauty and Personal Care in North Macedonia
Premium Beauty and Personal Care in North Macedonia In 2022, premium beauty and personal care in North Macedonia experienced strong double-digit percentage growth despite the rising unit prices of premium products. This growth was driven by inflationary trends, particularly in the first half of the ... Read More
-
Beauty and Personal Care in North Macedonia
Beauty and Personal Care in North Macedonia Double-digit percentage inflation played a crucial role in maintaining significant value growth in beauty and personal care in 2022. However, it is important to note that while the product area experienced growth, most unit prices of beauty and personal ca ... Read More
-
Beauty and Personal Care in Uzbekistan
Beauty and Personal Care in Uzbekistan Beauty and personal care in Uzbekistan was starting to cover from the impacts of the COVID-19 pandemic when, in 2022, the industry faced new challenges due to skyrocketing global inflation and geopolitical conflicts. These factors led to rising costs for manufa ... Read More
Research Assistance
