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HW Staple Foods in Ireland

Published Jan 16, 2026
Length 12 Pages
SKU # EP20773013

Description

Health and wellness staple foods in Ireland experienced a relatively stable year in 2024, with vegetarian positioning remaining the most prevalent claim but showing a slight decline in current value terms. While vegetarian credentials continue to be widely applied across bread, cereals and meat substitutes, the claim increasingly functions as a reassurance rather than a key purchase driver. At the same time, other health-led claims such as high fibre and gluten free gained stronger traction, sup...

Euromonitor International's HW Staple Foods in Ireland report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Baked Goods, HW Breakfast Cereals, HW Processed Fruit and Vegetables, HW Processed Meat, Seafood and Alternatives to Meat, HW Rice, Pasta and Noodles, HW Staple Foods by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Staple Foods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

12 Pages
HW Staple Foods in Ireland
Euromonitor International
January 2026
List Of Contents And Tables
HW STAPLE FOODS IN IRELAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Vegetarian positioning remains widespread, while fibre and gluten-free claims gain greater relevance
INDUSTRY PERFORMANCE
Gluten-free staple foods broaden their appeal beyond medical necessity
Vegetarian claims persist as reassurance amid renewed scrutiny of ingredients
High fibre gains momentum through wholegrains, convenience and digestive health
WHAT’S NEXT
Cleaner labels and reduced processing shape future staple food innovation
Vegetarian staple foods return to growth but face ongoing structural challenges
High fibre positioned at the centre of holistic wellbeing strategies
CATEGORY DATA
Table 1 Sales of Staple Foods by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Staple Foods by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Gluten Free Staple Foods (Biggest HW Type in Global Staple Foods): % Value 2020-2024
Table 4 Company Shares of Organic Staple Foods (2nd Biggest HW Type in Global Staple Foods): % Value 2020-2024
Table 5 Company Shares of High Fibre Staple Foods (3rd Biggest HW Type in Global Staple Foods): % Value 2020-2024
Table 6 Company Shares of Vegetarian Staple Foods (4th Biggest HW Type in Global Staple Foods): % Value 2020-2024
Table 7 Company Shares of No Allergens Staple Foods (5th Biggest HW Type in Global Staple Foods): % Value 2020-2024
Table 8 Forecast Sales of Staple Foods by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Staple Foods by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN IRELAND
EXECUTIVE SUMMARY
Regulation, functionality and moderation reshape Ireland’s health and wellness landscape
INDUSTRY PERFORMANCE
Functionality, reformulation and regulatory compliance drive market performance
Plant-based, vegetarian and cleaner-label eating gain further ground
WHAT’S NEXT
Targeted health benefits, transparency and sustainable reformulation shape future growth
COUNTRY REPORTS DISCLAIMER

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