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HW Snacks in Saudi Arabia

Publisher Euromonitor International
Published Jan 12, 2026
Length 11 Pages
SKU # EP20773144

Description

Health and wellness continued to gain importance in Saudi Arabia’s snacks market in 2024, as consumers increasingly reassessed everyday eating habits in response to rising obesity rates, lifestyle-related diseases and post-pandemic health awareness. Snacking shifted away from purely indulgent occasions toward products that deliver reassurance through natural ingredients, cleaner labels and added nutritional benefits. Consumers increasingly sought snacks that balance enjoyment with perceived heal...

Euromonitor International's HW Snacks in Saudi Arabia report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

11 Pages
HW Snacks in Saudi Arabia
Euromonitor International
January 2026
List Of Contents And Tables
HW SNACKS IN SAUDI ARABIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health awareness reshapes everyday snacking choices
INDUSTRY PERFORMANCE
Health-driven reformulation expands across snack categories
Natural positioning strengthens trust and everyday appeal
Gluten free gains momentum beyond medical necessity
WHAT’S NEXT
Protein, sugar reduction and functional benefits gain importance
Natural evolves into a baseline expectation
Gluten free continues to broaden its consumer base
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2020-2024
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN SAUDI ARABIA
EXECUTIVE SUMMARY
Health-led moderation reshapes everyday consumption
INDUSTRY PERFORMANCE
Sugar reduction and metabolic health drive reformulation
Natural, clean-label and functional cues strengthen trust
WHAT’S NEXT
Functional nutrition and clean-label positioning underpin future growth
COUNTRY REPORTS DISCLAIMER

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