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HW Snacks in Hong Kong, China

Publisher Euromonitor International
Published Jan 07, 2026
Length 12 Pages
SKU # EP20711498

Description

Despite increasing health awareness, demand for health and wellness snacks was negatively impacted by the consumer desire for indulgence alongside economic pressures in 2024. Nonetheless, sales continued to benefit from investment in new product development with local and regional players introducing new product lines with better for you and functional claims. In particular, there was a growing emphasis on products with high protein and plant-based claims.

Euromonitor International's HW Snacks in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the HW Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

12 Pages
HW Snacks in Hong Kong, China
Euromonitor International
January 2026
List Of Contents And Tables
HW SNACKS IN HONG KONG, CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Economic pressures limit the growth of health and wellness snacks in 2024
INDUSTRY PERFORMANCE
Consumers look to balance indulgence and health claims with cost considerations
Interest in gluten free claims falls
Consumer priorities shift away from sugar reduction
WHAT’S NEXT
Functional claims likely to be at the core of health and wellness snacks
Players likely to need more than just a gluten free claim to find success
Rising production costs could limit investment in no sugar snacks
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2020-2024
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Interest in health and wellness grows despite financial pressures
INDUSTRY PERFORMANCE
Better for you and functional claims on the rise as health awareness grows
Clean label trend fuelling demand for natural and organic claims
WHAT’S NEXT
Plant-based diets and natural ingredients set to receive growing interest
COUNTRY REPORTS DISCLAIMER

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